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What Is RSS and the Little Orange Buttons?
A Universal Subscription Mechanism

You may have come across these funny looking little orange XMLRSS 2.0 buttons (a.k.a. chicklets) and wondered what they are? This Webpage is an attempt to explain what they are and how you can use them and a USM client to better enjoy the Web.

What is RSS?

The orange buttons link to a file, called an RSS file. This RSS file is a computer readable description of the human readable Webpage you are reading. Applications can use these files to notify you when new content is available on this Webpage.

Click Me

Clicking on the orange buttons will often cause the RSS file to be rendered in your browser and show a bunch of XML code that means nothing to you.

RSS Feeds were designed to be displayed in something called a NewsReader or Aggregator. These programs or services allow your to view the content of an RSS Feed or Blog and even receive updates automatically when the feed has been updated.

By default, there is no RSS reader installed with Windows XP, so when you click on these files your computer does not understand them. On the other hand, if you install an RSS reader that supports Universal Subscription Mechanism, then clicking on the orange buttons will signal your RSS reader to handle this RSS file. It should ask you, if you want to be notified of changes to this Webpage.

RSS Readers

Following is a list of RSS readers that support USM.

What is Universal Subscription Mechanism?

USM is the protocol used to convert a click on an RSS file into a registration request with an RSS reader. The protocol is described here, http://www.kbcafe.com/rss/usm.html.

The USM Client

The USM Client is a reference implementation of the USM protocol that works for many RSS readers, listed below.

Page topic: What Is RSS and the Universal Subscription Mechanism?

 


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Laura Schneider, Marketing Guide - About.com
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Other Good Information on RSS

Check out this Guide to Business Blogging

 

 

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