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Featured Articles
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Is your prospect worth your time, or is he just wasting it? How can you tell?
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You know how important that first follow-up with a new prospect is. It's his chance to qualify you and your company, and test your service orientation. It could also be a "dodge;" an avoidance tactic by someone who's uncomfortable with saying "no," which could turn into a huge waste of your time. In this article, we'll take a brief look at ways of determining "engagement" early on in the buying/selling process and how understanding it can help you focus on your best prospects.
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Social Networking with Training Wheels
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Look, I don’t really think that the mySpaces and Facebooks of the world are that important for the typical small business as they stand today. There may be very practical business reasons for some to actually use these and other, what are called social networks, for business gain, but most people that have jumped on the social network bandwagon have found themselves left with a “is this all there is” kind of feeling.
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Recent Articles
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Pay Per Click (PPC)-Why You Should Care?
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If you aren't actively marketing for local search prospects, you are missing out big time.
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The Top 10 Ways to Generate Publicity Writing Press Releases
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Press is one of those things that can take on a life of its own. The right press can generate tremendous exposure, opportunity and yes…profits. The real trick to writing a press release is to have something newsworthy to write about.
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DO IT. . .while it is still "today"!
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We saw the movie "Expelled" last night and it was compelling! The analogy that brings fear into my heart compared our dwindling freedom in America and the Berlin Wall. The government, media, and the University system aren't allowing an open discussion of differing views in science, religion and politics. Wow--this is not what our Founding Fathers hoped for! Thomas Jefferson wrote in the Declaration of Independence. Are you taking full advantage of your American rights, while you can?
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12 Tips To Get The Most ROI From Your PPC
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Pay Per Click campaigns are not set it and forget projects. Without advanced planning and continued monitoring, they can become extremely unprofitable. Use these proven techniques to squeeze the most ROI out of your PPC:
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Hey Twit, Here’s How To Make Your Online Store Popular
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A year ago, would you have thought that 'twitter' was an effective marketing strategy? Or that 'tweeting' in public would not earn you weird looks? That was before Twitter, Inc. asked the world, “What are you doing?” Twitter.com, a fusion of social networking and instant messaging, is a rapidly rising social media site that welcomes nearly 2 million visitors each month.
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