Articles - Public Relations en-us http://www.ducttapemarketing.com/article N/A http://www.ducttapemarketing.com/article melanie@ducttapemarketing.com 20 http://www.ducttapemarketing.com/article/articles/1358/1/Five-Forces-of-Business-Success/Page1.html drew@drewstevensconsulting.com (Drew Stevens PhD) Sat, 21 Nov 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1357/1/Are-your-Friends-Helping-Your-Network/Page1.html To be successful you must have a strong peer group. If your network is not helping to push you to new levels of success, perhaps it is time to get a new network drew@drewstevensconsulting.com (Drew Stevens PhD) Fri, 20 Nov 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1354/1/Public-Relations-101---You-Need-a-Publicity-Virtual-Assistant-to-Market-Your-Business/Page1.html Ready to jumpstart your sales & get more clients?  Then you need a publicity virtual assistant. Here are just a few things a Publicity VA can do for you. diana@virtualwordpublishing.com (Diana Ennen) Mon, 16 Nov 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1348/1/Design-Job-Forecast-A-Look-Ahead/Page1.html Forced to be more innovative and efficient with the resources they have, companies continue to need creative thinkers to compete. No longer a manufacturing-based workforce of skilled laborers, we’re idea and technology-based. We’ve moved from the Industrial Economy to the Creative Economy. Enter the era of the designer. allison@bluetreemedia.com (Kristen Harris) Sun, 08 Nov 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1274/1/The-30-Day-Lifestyle-Diet/Page1.html Nowadays diets tend to have a bad name.  Overly restrictive and temporary, they often ensure that people revert back to their old habits quickly, thereby eliminating long-term results.  This year I've discovered a new way to apply the idea of a diet to a host of goals that have nothing to do with food.  I've found that if I focus my attention on a specific topic and do one small task related to every day for 30 days, by the end of the month I've achieved remarkable things I never anticipated.  Barbara@bluetreemedia.com (Barbara Wayman) Wed, 22 Jul 2009 00:00:00 -0400 http://www.ducttapemarketing.com/article/articles/1191/1/Susan-Boyle--Lessons-in-Authenticity-Timing-and-Technology/Page1.html It's official: British singing phenom Susan Boyle's video clip is the most downloaded in a single week in the history of the Internet.  She's made fans of Oprah, Jay Leno, Elaine Paige, Simon Cowell, Demi Moore and millions of people who have watched her sing "I Dreamed a Dream" from Les Misérables.  With a three minute performance, Susan Boyle rocketed from the depths of obscurity to the heights of fame in a matter of days.  What can Susan’s experience teach business owners?  Barbara@bluetreemedia.com (Barbara Wayman) Tue, 21 Apr 2009 00:00:00 -0400 http://www.ducttapemarketing.com/article/articles/1187/1/Should-You-Be-Famous-How-Editorial-Calendars-Can-Help/Page1.html Those of you who would welcome media coverage of your company but are not sure how to get started, let me give you a great tip: editorial calendars. An editorial calendar is simply a written plan of topics a media outlet will be covering in a given year. Many of the publications you read most often have editorial calendars they work from, as it gives them a structure to plan their content. Barbara@bluetreemedia.com (Barbara Wayman) Sun, 19 Apr 2009 00:00:00 -0400 http://www.ducttapemarketing.com/article/articles/1179/1/Three-Media-Pitching-Secrets/Page1.html In my over 15 years of doing public relations work, I’ve learned a few media relations strategies that can result in more success.  They involve a bit more time at the outset, but they can lead to a much bigger, more in-depth story down the road. Barbara@bluetreemedia.com (Barbara Wayman) Sun, 05 Apr 2009 00:00:00 -0400 http://www.ducttapemarketing.com/article/articles/1168/1/10-Reasons-to-Partner-with-a-Virtual-Assistant/Page1.html Virtual Assistants are revolutionizing the way business is done today.  They partner with you to make sure not only that you succeed, but that you operate your business in a more calm and creative way. Virtual assistants offer everything from publicity and marketing assistance, to bookkeeping and administrative tasks.  They pride themselves in partnering with their clients to not only get the job done, but get the job done better than it has been done in the past. Following are 10 reasons to partner with a virtual assistant: · They often know what you need even before you do.· They are experienced and skilled in the areas you need the most assistance with.· They continue to learn and be the best they can be.· They will add to your bottom line because they know how.  · They take over tasks you dread and therefore leave you doing what you do best, make money.· They know the latest technology, in fact, they invented most of it.  (Okay, that might be an exaggeration, but we do know our technology.)· They work with you to find ways to improve your business.  They see things you are too close to.  They make a difference.· They often have databases and connections that gets your business in front of the right target audience.· They are fun, yet professional.  · They help you survive and thrive in this gloomy economy. Fortunately the timing has never been better for partnering with a virtual assistant.  The economy is actually fueling the Virtual Assistant Industry.  Why?  Mainly because businesses have had to downsize, yet still have work that needs done.  Businesses appreciate the professionalism and quality of the work that Virtual Assistants do.  And there’s also the fact that Virtual Assistants have been in the news now more than ever.  When you consider they’ve been written about in Wall Street Journal, Readers Digest, Entrepreneur, Woman’s Day, and talked about on major news channels such as CBS News, the Today Show, etc., you can understand why more and more businesses are seeking the help of a qualified VA. So when do you know it’s the right time for your business to hire a virtual assistant?  Easy.  When you’re ready to take control back of your business and start seeing it become profitable again.  When you’re ready to enjoy life again and relinquish some of the duties that are taking up so much of your time.  When you finally have had enough and realize you can’t do it alone. Take charge today and partner with a virtual assistant and see what a difference they can make for your business.  From marketing and sending out press releases to handling all your administrative needs, the right virtual assistant is there and ready to see you succeed. Diana Ennen and Kelly Poelker are the co-authors of one of the leading books in the VA Industry, Virtual Assistant the Series: Become a Highly Successful, Sought After VA (www.va-theseries.com).  Ennen is also the President of Virtual Word Publishing, www.virtualwordpublishing.com offering publicity and marketing assistance and Poelker the Founder of the Academy of Virtual Professionals. http://www.academyvp.com. Article is free to be reprinted as long as bio remains intact.    diana@virtualwordpublishing.com (Diana Ennen) Mon, 30 Mar 2009 00:00:00 -0400 http://www.ducttapemarketing.com/article/articles/1164/1/Proximity-Is-Destiny/Page1.html Do you have a life philosophy?  For the past decade mine has been “proximity is destiny.”  This somewhat opaque saying speaks to me because it reinforces a basic fact of the universe – we become what we think about most of the time.  And we tend to think about that which surrounds us, either in place, time, order or relation.   Barbara@bluetreemedia.com (Barbara Wayman) Sun, 29 Mar 2009 00:00:00 -0400