Articles - Customer Service en-us http://www.ducttapemarketing.com/article N/A http://www.ducttapemarketing.com/article melanie@ducttapemarketing.com 20 http://www.ducttapemarketing.com/article/articles/1358/1/Five-Forces-of-Business-Success/Page1.html drew@drewstevensconsulting.com (Drew Stevens PhD) Sat, 21 Nov 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1349/1/What-Employers-Look-For-Performance-Skills-Are-Critical-To-Career-Success/Page1.html Whether searching for a new position, or looking to advance your current career, it’s necessary to understand the skills and traits employers are looking for.  In an environment where education and training is fairly accessible, it is possible for technical skills to become a commodity. If so, then what will set you apart from all the other candidates when applying for a position? allison@bluetreemedia.com (Kristen Harris) Sun, 08 Nov 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1331/1/Use-Customer-Testimonials-to-Increase-Web-Sales/Page1.html I've got to warn you – you're about to read about the pot calling the kettle black. That's because with each and every coaching client I have, I always discuss the creation of a testimonial capturing system. And yet I am woefully inept at using testimonials myself. Because I have non-disclosure agreements with most of my clients, I'm often hesitant to ask for testimonials. But I'm leaving a huge opportunity on the table. Karen@ModernImage.com (Karen Scharf) Wed, 28 Oct 2009 00:00:00 -0400 http://www.ducttapemarketing.com/article/articles/1329/1/Boost-Business-Online-By-Adding-A-Customer-Support-Forum/Page1.html Message boards may seem outdated as websites like Twitter and Facebook dominate the headlines and online marketing plans of top companies. But customer support forums can provide a lot of benefit to websites that have a need for customer relations. Jonathan Bentz explains a few reasons why online businesses should consider adding these to their website. jbentz@prospectmx.com (Jonathan Bentz) Tue, 27 Oct 2009 00:00:00 -0400 http://www.ducttapemarketing.com/article/articles/1327/1/5-Tips-for-Understanding-Your-Ideal-Customer/Page1.html My current project (Daysteps) is a challenge because our first product is a personal planner for people with very different priorities and viewpoints compared to the average, career-focused consumer who uses a traditional planner. Fortunately, two of the four cofounders are in our perfect customer group, so we know firsthand many of the needs of our target market.  bobette@websitemarketingplan.com (Bobette Kyle) Fri, 23 Oct 2009 00:00:00 -0400 http://www.ducttapemarketing.com/article/articles/1123/1/Why-Do-Not-ReplyDomainNamecom-Is-a-Terrible-Idea/Page1.html I'm sure you've seen it before - an email newsletter or other email marketing piece that is sent from "Do-Not-Reply@DomainName.com" Well, just because it might be common practice, that doesn't make it right. Karen@ModernImage.com (Karen Scharf) Tue, 03 Mar 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1098/1/Just-How-Different-Are-You/Page1.html So how do you effectively pull your prospects out of the box? In other words, how do you define what makes you TRULY different.  Having done many surveys for my clients asking their customers this very pointed questions, I can tell you this. 9 times out of 10 it is in the little things.   cidnee@strategiesforsuccess.ca (Cidnee Stephen) Mon, 09 Feb 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1077/1/Plan-for-Success/Page1.html January is such an exciting time for businesses.  Owners normally find themselves rejuvenated after the holidays and ready for an even BETTER new year.  The desk gets cleared, the blank pages come out, the pen is poised and the first question that comes to mind is, “where do I start?” cidnee@strategiesforsuccess.ca (Cidnee Stephen) Thu, 29 Jan 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1052/1/How-Well-Do-You-Communicate/Page1.html There is so much competition in most industries these days that a well-defined communications plan can easily make or break your business.   A bit harsh? I don't think so.   sandy@sandramartini.com (Sandra Martini) Fri, 23 Jan 2009 00:00:00 -0500 http://www.ducttapemarketing.com/article/articles/1045/1/What-business-are-you-REALLY-in/Page1.html Many businesses spend thousands of dollars branding everything they do to create a familiarity with their prospects and customers and yet, sadly, miss the boat completely when it comes to their service.    sandy@sandramartini.com (Sandra Martini) Fri, 23 Jan 2009 00:00:00 -0500