Robert Moment has a heart and love for people. Robert doesn’t think out of the box , he “throws the box away”. Robert loves to push the envelope with innovative ideas and concepts that achieve marketing success. He didn’t color within the lines in school. Founder of The Moment Group a small business marketing and customer service consulting firm based in
Robert Moment is the author of Invisible Profits: The Power of Exceptional Customer Service and It Only Takes a Moment to Score. Here’s what Millionaire business mastermind, bestselling author , speaker and consultant Brian Tracy(http://www.briantracy.com) said about Robert’s book , It Only Takes a Moment to Score , “Your ability to quickly build trust and rapport with customers is the key to your success , and the SCORE (Sincerity, Commitment, Openness , Reliability, Execution) System shows you how to do it quickly”.
Robert Moment was one of the leading small business experts chosen to write a chapter in the bestselling book , Streetwise Small Business Book of List by author Gene Marks. Robert has interviewed on Entrepreneur Magazine Radio a number of times and other radio shows .
Recent Media Opportunities
2008- Forbes. Forbes interviewed and quoted Robert Moment for the entrepreneur article titled, “What To Look for in a Business Partner”.
2008- Start Your Own Business Magazine. Wrote business article for the Expert Edge section titled , “Avoiding Pitfalls: 7 Costly Mistakes Every Biz Owner Must Avoid”.
2008 - Top Five feature in Word of Mouth Marketing Association (WOMMA) newsletter.
2008 - The Industry Source Magazine. Wrote marketing article.
2008- RainToday.com – Premier online Marketing Magazine for Service Professionals. Wrote marketing strategy article.
2008- Customer First Magazine Global Magazine for Customer Service Professionals based in London- Featured article on customer service.
2008- Entrepreneur Magazine Radio Interview
2008- Calling All Authors Radio Interview
As a marketing coach, speaker and author, Mr. Moment’s greatest actual talent is seeing hidden possibilities overlooked assets and underperforming activities and resources – which no one else recognizes.
In business, there is a question that no sane person wants to hear: “Could you write me a proposal?”
Proposals are traps, ways to build up and break down dreams. Sound dramatic? It’s not. In many cases, writing a proposal is a waste of your time and effort.
According to Tom Ranseen, of NoSpin Marketing, there are three reasons why proposals are known as traps.
In business, there is a question that no sane person wants to hear: “Could you write me a proposal?”
Proposals are traps, ways to build up and break down dreams. Sound dramatic? It’s not. In many cases, writing a proposal is a waste of your time and effort.
According to Tom Ranseen, of NoSpin Marketing, there are three reasons why proposals are known as traps:
- They waste precious time that could be used looking for other prospects or providing other productive work to current clients.
- They give pricing/packaging information to mere tire-kickers and then to the competition. You just become a number standing in line without a dance partner.
- They give you a false sense of security that you’re doing something positive and productive in your sales process-that you’re busy and making progress-and maybe that’s worst of all.
Does this mean that all proposal requests are useless? No—what it does mean is that you have to be able to choose which are worth your time and which aren’t. Below are tips to help you make that choice:
1. If a potential client wants a proposal but has not given you a clear idea of what they want/need and do not seem able to make up their minds, the best advice is to pass.
2. Is the potential client shopping around, or looking into other prospects? A part of you will want to create proposal just to solidify your abilities ; however , be careful: a client who is unable to choose companies may not be worth the effort it takes.
3. Did your potential client demand a proposal right away? In most cases, the quicker a proposal is demanded, the more likely the client is to back away. Watch for impulsiveness.
4. Is the client unwilling to talk to your directly to review the project and /or proposal? This typically boils down to indecision or wavering interest. It is best to pull out while you can and not waste time.
5. Ask the important questions before accepting the offer to write a proposal. Make sure that the client is qualified to carry through with their plans. Are they committed? Are they financially secured? The worst thing you can do is have a client who loves your ideas but simply can’t afford them or commit to them.
6. Use common sense. Take all things into consideration before writing a proposal; it will save you time and allow you to devote your abilities to other projects.
The proposal trap is a common one in business; many hours have been wasted and many dreams shattered after falling into it. Take the time to review these suggestions and learn when to write a proposal and when to walk away.
Robert Moment is a business strategist and author of , “It Only Takes a Moment to Score” and upcoming book “Invisible Profits: The Power of Exceptional Customer Service”. Robert show entrepreneurs how to successfully build and grow profitable service-based small businesses. Visit http://www.howtostartyoursmallbusiness.com and download the FREE Special Report “