Blastoff Studio is a Tampa based Ad Agency for all your marketing needs. We offer all online and print marketing and graphic design. We offer web development, brand building, product identity, print ads / ad placement, SEO ( Search Engine Optimization ) and other services like direct mail marketing and email marketing. We truly are your one-stop solution for all your marketing needs. Call us to blastoff your company today!
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Recently, a catering company approached me in need of several different services. These services ranged from logo design to online marketing and menus.
He had explained to me that he had a budget of about $700.00 and was wondering what my marketing company could offer. In lieu of this info, I decided it would be best if I pick up a phone and start calling around. Here is what I found.
Designers and Creative Professionals alike are all too often hesitant to see what goes into the actual cost of running a design business or a pint size freelance operation, so here is some advice touching on a few points. I have browsed through a number of forums for creative professionals and I have surprisingly found that they are under the illusion that there is no startup cost or cost to maintaining a design business. This will hopefully help the creative starting out in their own biz and steer them away from several crucial misconceptions:
A friend just told me about a site where you can "Design a logo for FREE, then buy it." I went to the site and I created one. It might seem at first that they have this savvy web program to create the marketing materials for your business, but as I went through the process step by step and saw the quality of image, font and design content that was offered I would be nothing short of ignorant if I shelled out the $99.00 for some clipart design. I came to the frightening conclusion that I could create something just as good in Microsoft Word or Powerpoint. Here is a step by step process of my logo creation:
I have been working with a client in the tourism industry on redesigning his website and refreshing his content. I took the time to draw him up a proposal with a list of the services I would provide along with the cost. After he looked it over, and he asked me if I would go down in price. All to often people are looking to pay at half measures and expect twice the service.
When your clients approach you for marketing services think of when your check engine light comes on in your car: What is your first response? You don't know why it came on but you want to find out so you bring it to a mechanic. When you bring it to a mechanic a number of things run through your mind-
Every graphic designer has asked this very relevant question at one point or another in his/her career. How much does the design matter? Surely, there have been those bleak moments where you are sitting in front of the Mac, probably for a little too long...this question can cause an intense evaluation of your life's work, but nonetheless it begs to be asked at least a handful of times in ones life.