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 »  Home  »  Authors  »  Mark Raleigh
Mark Raleigh
My name is Mark Raleigh, and I consider myself a free-spirited entrepreneur. I'm the guy in the sandals sitting near the lake honing his marketing plan, the guy reading about zen alongside the latest e-commerce trends. I've always loved business, majored in it in college, worked at a fast-paced marketing agency in NYC for years, and finally decided an online business was for me. I love to share my e-commerce knowledge, insights, and business advice with all.
Articles by this Author
» Hey Twit, Here’s How To Make Your Online Store Popular
By Mark Raleigh | Published 05/13/2008 | Sales , Search Engine Optimization , Personal Branding , Marketing Tools , Marketing Strategy , Lead Conversion , Advertising , Marketing Materials , Referrals , Blogging | Rating:

A year ago, would you have thought that 'twitter' was an effective marketing strategy?  Or that 'tweeting' in public would not earn you weird looks?  That was before Twitter, Inc. asked the world, “What are you doing?”  Twitter.com, a fusion of social networking and instant messaging, is a rapidly rising social media site that welcomes nearly 2 million visitors each month.

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» Rating: 0 out of 5?! How To Turn Negative Reviews Into Positives
By Mark Raleigh | Published 04/20/2008 | Marketing Tools , Marketing Strategy , Customer Service , Positioning | Rating:
So you've checked out what other people are saying about your online store, and to your horror, there's a few negative reviews out there! Before you start an all out war on anyone who criticizes your ecommerce store, read on to find out how to transform negative customer reviews into positive feedback.
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» Do You Digg Branding Through Social Media Optimization?
By Mark Raleigh | Published 04/7/2008 | Search Engine Optimization , Personal Branding , Marketing Strategy , Copywriting , Blogging | Rating:

You’ve probably heard Social Media Optimization, or SMO, is the online marketing wave of the future, but how do you go about it, and how can it benefit your store? Learn how to effectively wield the tools of SMO to craft a brand for your ecommerce site.

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