Duct Tape Marketing

Are you missing out on one of the most powerful strategies for attracting more clients?

Writing articles on the web is one of the best ways for solo-professionals to attract attention for their business. It's a great way to generate interest in your services and products and to establish yourself as an expert in your field.

Personal Branding is about honing your skills, narrowing your focus, and getting clear on what you’re passionate about. Here are seven powerful benefits of creating a strong personal brand.

A large subscriber list can keep your business consistently full with clients.  Six key ways to promote your ezine and build your subscriber base.

An email newsletter is one of the best ways to market your professional services using the Internet. It’s a great low-cost way to keep in touch with prospects and clients who want to create or expand a relationship with you.

Two of the most effective ways to market your professional service business are by speaking and writing. Many professionals speak to groups and offer seminars and workshops, while others choose to promote their business through writing. If you are in this second group of people who like to write to promote your business and are perhaps stuck for inspiration and ideas, here are some tips to get you started.

The internet has sparked a trend called ‘Personal Branding’. Branding identifies and differentiates you, your business, and your products and services so you stand out from the crowd, get noticed – and get hired.

The benefits of participating in a mastermind team are many. If you want to pull together you're own business success team, here are some tips to get you started.

The Marketing Funnel is a basic marketing concept that can have a huge impact on your profitability and the success of your business. It makes it easier for prospects to make the decision to buy so your business becomes more profitable and you don’t have to work so hard to make sales.

If you are an independent professional or small business owner providing services, here is a simple four step sales process you can use to close more sales and expand your business.