Duct Tape Marketing

Backing up your computer can be a pain in the rear! Well you know what I mean. If you are like me, then you always mean to "get around to it", but "around" somehow never comes. That was until one weekend and my hard drive failed, taking a very important project with it.

Managing customers, conducting marketing campaigns and achieving timely follow-up on sales leads is a vital process that can overwhelm a small business.  Keeping promises, storing correspondence, managing sales and being able to quickly determine the status of accounts is crucial to success.  Having a single, integrated solution to accomplish all this makes the lives of small business people so much easier and more productive.  Here is the perfect customer relationship management (CRM) solution for start-ups and small businesses.

You know how important that first follow-up with a new prospect is.  It's his chance to qualify you and your company, and test your service orientation. It could also be a "dodge;" an avoidance tactic by someone who's uncomfortable with saying "no," which could turn into a huge waste of your time. In this article, we'll take a brief look at ways of determining "engagement" early on in the buying/selling process and how understanding it can help you focus on your best prospects.