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By Kristen Harris | Published 11/8/2009 | Local Search , Business Life , Public Relations , Positioning , Target Market | Unrated

Forced to be more innovative and efficient with the resources they have, companies continue to need creative thinkers to compete. No longer a manufacturing-based workforce of skilled laborers, we’re idea and technology-based. We’ve moved from the Industrial Economy to the Creative Economy. Enter the era of the designer.

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» Tips for Marketing Your Business Using Online Video Ads

By Diaz Nesamoney | Published 06/5/2009 | Marketing Tools , Marketing Strategy , Local Search , Advertising | Rating:

Reaching new customers can be challenging for most businesses. While tried-and-true methods such as newspaper advertising remain popular, a new ad medium has also taken the business world by storm. Online video ads--short-form commercials that run on Web sites--are proving to be one of the most effective ways to advertise online, with some video ads generating twice the clicks of banner ads.

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» Frustrated because your competitor was featured in the local paper, again?

By Kelly Robbins | Published 07/24/2008 | Marketing Tools , Marketing Strategy , Local Search , Public Relations , Target Market | Rating:

Do you wonder why the local paper always seems to contact your competitors and not you? Chances are, if you're not reaching out to reporters on a fairly regular basis they are not going to reach out to you when they need help.

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» Pay Per Click (PPC)-Why You Should Care?

By Jeff Paro | Published 05/15/2008 | PPC Advertising , Local Search | Unrated