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» Is Temporary Insanity Keeping You From Growing Your Small Business?
By Stacy Karacostas | Published 10/16/2009 | Marketing Materials | Unrated
Successful people, and businesses, recognize the need for change early. They embrace it. And they go looking for it. Because of this, they are also usually quick to see when something is not working and not afraid to change it.
» Donot Go There—6 Small Business Marketing Mistakes to Avoid Like the Plague
By Stacy Karacostas | Published 10/16/2009 | Marketing Materials | Unrated
Every promotion you do should give people a good reason to want to know more, and an incentive to do it—right now. Fixing even one of the following 6 mistakes is sure to catapult your marketing results.
» Market Your Small Business for Free by Harnessing the Power of Online Forums
By Stacy Karacostas | Published 09/18/2009 | Marketing Materials | Rating:
According to a report on the internet research firm Website eMarketer.com, more than 260,000 small businesses in the U.S and Canada use Social Media marketing tactics. Yet only 28% of them use forums to market their businesses. I believe you should be part of that 28%!
» Getting Started with Online Video…The Easy Way!
By Stacy Karacostas | Published 08/28/2009 | Marketing Materials | Rating:
Now, if you’re willing to make a little bit of a fool of
yourself, you can do like Lou Bortone, The Online Video Guy.
His videos are a hoot with crazy costumes and fun
personalities. I love watching them and know his stuff has gone
viral (http://www.loutube.com).
» Transform Technical Jargon into Reader-Friendly Marketing Materials
By Stacy Karacostas | Published 08/28/2009 | Marketing Materials | Rating:
Turn 50-cent words into 5-cent words. Go through your writing and find every word with three or more syllables. Then try to replace it with one or two shorter words. Of course, sometimes technical jargon needs to be in there. But you can always explain the techie bits using less technical lingo and shorter words.


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