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» How to Find New Customers

By Jeff Ogden | Published 11/1/2009 | Sales , Web Site Design , Search Engine Optimization , Marketing Tools , Marketing Strategy , Graphic Design , Direct Mail , Copywriting , Lead Conversion , Positioning , Target Market | Unrated

This is a synopis of the content you'll find in the white paper How to Find New Customers. To get the full PDF document, click the link.

Businesses need to learn how to build trust with decision makers. Marketers simply must develop a strong understanding of their target audience and how they buy in order to be effective. It’s helping the customer solve their problems through buying and implementing your products and/or services. Thus, the better you know how they buy, the more effective you can be.

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» Article Writing Secrets & Strategies - 5 Ways to Never Run Out of Stuff to Say in Your Articles

By Eric Gruber | Published 09/17/2009 | Marketing Strategy , Marketing Tools | Unrated

No matter what your expertise lies in, you can always generate new and interesting ideas for articles IF you follow these guidelines...

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» Public Speaking: Know What You're Saying and Why

By Lisa Braithwaite | Published 08/14/2009 | Marketing Tools , Marketing Strategy , Business Life | Unrated

Be clear. Don't use expressions that you don't understand yourself. Be extra cautious and assume the audience may not get your favorite idioms, especially in our multicultural world of today.

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» All About Books: The Dos and Don'ts of Books for Print and Web

By Serena Carcasole | Published 08/11/2009 | Marketing Materials , Marketing Tools , Virtual Assistants | Unrated

When you're deciding to write a book, a few things come to mind. You'll want to determine your core audience, your topics, and how you might eventually go about selling your book. Both printed books and ebooks are an art form, both of which can be enhanced with a few guidelines. Unlike websites, a book has a lifespan that takes it from rough draft to final version where the words will stay the same. More care will probably be taken to make sure the completed book has longevity and relevance.

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» Social Networking Changed Everything – The New Marketing & PR Model

By Diana Ennen | Published 08/5/2009 | Marketing Tools | Unrated

It’s pretty obvious that the marketing of today has changed. You have newspapers going virtual/web only, Twitter and Facebook replacing postcards and phone calls, and potential clients now being the main target of your press releases as opposed to editors. It’s all changing and to do PR today, you need to change with it. The good news is that it’s never been easier. The bad news, you need to learn a new way to do things. Fortunately, there are tips that can make it easier and I’m here to show you a few.

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