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» What Employers Look For: Performance Skills Are Critical To Career Success
By Kristen Harris | Published 11/8/2009 | Customer Service , Referrals | Unrated

Whether searching for a new position, or looking to advance your current career, it’s necessary to understand the skills and traits employers are looking for.  In an environment where education and training is fairly accessible, it is possible for technical skills to become a commodity. If so, then what will set you apart from all the other candidates when applying for a position?


» How your Ideal Customers can help you generate a ton of new business without spending a cent!
By Ken Burgin | Published 05/26/2009 | Referrals | Unrated
There is no bigger source of future revenue and profit than the Ideal Clients you have now—at least the ones you really like to do business with, who don’t beat you up on pricing and who pay on time.

» Why Consistency Matters
Emerson called consistency the hobgoblin of little minds, but when it comes to public relations, consistency is THE most crucial key to success.  Why?  Because we live in a world of cause and effect. 
» Your Most Powerful Word-of-Mouth Marketing Tool
By Cidnee Stephen | Published 03/23/2009 | Referrals | Rating:
Well first let's make some assumptions. Are you referrable? You have heard me say this before, and it is even more true in today's economy. We must be constantly aiming for EXCEPTIONAL! How do you know you are referrable? Quite simply you should ALREADY be receiving a healthy amount of new business from word of mouth referrals.
» Get More Referrals: How Newsletter Marketing Creates a Constant Stream of Referrals
By David Gruttadaurio | Published 02/14/2009 | Referrals , Marketing Strategy , Marketing Tools | Rating:
Your existing customers are your best sales people. They will continue to call you and REFER you if they are reminded to do so. A monthly client newsletter is a friendly reminder in an interesting and non-intrusive way


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