Contact Us

Duct Tape Marketing

Duct Tape Book
Marketing Events Calendar
Duct Tape MicroBlog

Blog Channel Members

Email John Jantsch
About John Jantsch

  • Top Commentators

  • Recent Posts

    Entire Archive

    View by Category

    Consider subscribing to my blog’s RSS feed. It’s stickyDon’t neglect the marketing power of the postcard!
    When small business marketing fails, it’s because the small
    business owner breaks non-negotiable laws of small business
    marketing.

    I got another one of those calls the other day…Can you make
    me a brochure?” Many business owners have been sold on the
    notion that they need a tri-fold brochure or they are not in
    business. Forget it…everybody’s got one and no one uses it.

    Let me get right to the point. The single most powerful small business
    marketing tool on the planet is a marketing plan. Now before you roll
    your eyes and run for the hills let me clear a few things up.

    Small business marketing is not really about sitting around in
    board rooms discussing branding strategies…it’s really about
    selling.

    Business owners tell me everyday that the way they generate
    the most new business is through word of mouth. Yet they don’t
    seem to grasp the power of this statement. Few if any businesses
    harness the true power of referrals by making the receiving of
    systematic referrals a cornerstone of their marketing efforts.

    Answering the question above is the greatest marketing challenge
    facing the small business. Why would I buy from you is what your
    clients and potential clients constantly ask themselves when
    considering a purchase. Of course what they are really asking is
    “what’s in it for me”




    Voted a Forbes Favorite for small business and marketing. "Clever marketing ideas galore and lots of contrarian thinking on what works and what doesn't."

    ~ Forbes magazine

    Twitter Feed

    Right now, John Jantsch is . . .

    Amazon plugin here

    Small Business Marketing Magazines


    Free - No strings attached - Business and Marketing Magazine Subscriptions

    Target Marketing
    CRM
    Internet Retailer
    eWeek
    Electronic Publisher
    Print Media and more


    Creative Commons License
    This work is licensed under a Creative Commons
    Attribution-NonCommercial
    -NoDerivs 2.5 License
    .
    Get mobile version of Duct Tape Marketing

    Duct Tape Marketing System

    Duct Tape Marketing System

    Duct Tape System - Complete small business marketing system in 16 workbooks and 12 audio CDs.


    Referral Flood by John Jantsch

    Referral Flood by John Jantsch

    Referral Flood - How to create a flood of new business without spending one dime on advertising - by John Jantsch


    The Lead Generation Machine

    Lead Generation Machine

    Lead Generation Machine - How to create a consistent flow of high-quality leads.


    Blog Lightning by John Jantsch

    Blog Lightning by John Jantsch

    Blog Lightning - How To Create and Promote Your Blog In A Flash


    Subscribe to my weekly newsletter



    After you hit subscribe button page will refresh and you are good to go


    Connect Socially