Comments on: 5 Questions You Should Ask Every Client http://www.ducttapemarketing.com/blog/2004/03/24/5-questions-you-should-ask-every-client/ Small business marketing blog Thu, 21 Apr 2011 08:39:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Christina Da Silva http://www.ducttapemarketing.com/blog/2004/03/24/5-questions-you-should-ask-every-client/#comment-404323 Christina Da Silva Thu, 12 Feb 2009 07:04:30 +0000 #comment-404323 The questions above are all self-oriented; not questions that will improve your understanding of the client's marketing needs. This is ultimately what us marketers are there for: to make the client's company/product/service/idea look good, not to find out whether we are doing a good job or not. If you want these questions answered do so in a consensual questionare that rates your service and need satisfaction capabilities at the end of the services rendered. Some of those questions the client will only be able to answer after you have rendered yours services. Constant striving towards better need satisfaction is great, but be careful that you aren't so busy thinking about yourself, that you lose track of satisfying the client's needs. The questions above are all self-oriented; not questions that will improve your understanding of the client’s marketing needs. This is ultimately what us marketers are there for: to make the client’s company/product/service/idea look good, not to find out whether we are doing a good job or not.

If you want these questions answered do so in a consensual questionare that rates your service and need satisfaction capabilities at the end of the services rendered. Some of those questions the client will only be able to answer after you have rendered yours services.

Constant striving towards better need satisfaction is great, but be careful that you aren’t so busy thinking about yourself, that you lose track of satisfying the client’s needs.

]]>