Comments on: What’s Your Word Worth? http://www.ducttapemarketing.com/blog/2004/11/18/whats-your-word-worth/ Small business marketing blog Thu, 21 Apr 2011 08:39:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Col http://www.ducttapemarketing.com/blog/2004/11/18/whats-your-word-worth/#comment-62 Col Wed, 30 Nov -0001 00:00:00 +0000 #comment-62 Personal branding is more difficult than it might first appear. You really have to push one or two things very hard to get known for that above all the noise. A good start might be to ask around, to see which positive qualities (and perhaps negative ones too) people mention and then push these. Too often the market has a rather different word in mind to the one the brand intends Personal branding is more difficult than it might first appear.

You really have to push one or two things very hard to get known for that above all the noise.

A good start might be to ask around, to see which positive qualities (and perhaps negative ones too) people mention and then push these.

Too often the market has a rather different word in mind to the one the brand intends

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