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  • Simple Presentations Win

    When creating presentations for a client meeting or a luncheon workshop leave the clip art and flying wingding transitions in the box. The best PowerPoint presentations are those that gently guide your content and visually stimulate the viewer – sorry, you will stimulate nobody with a Microsoft PowerPoint included template.

    There is a world of help out there to make your PowerPoint presentations stunning, but like most things, you have to know where to look. Lately, I’ve looked no farther than Presentation Zen – a blog by Garr Reynolds. As the name implies, (and his very nice blog design supports) Garr’s presentation mantra is simplify. Just reading the occasional post on this blog will help you create more effective presentations. Dive into the wealth of resources he presents and you are on your way to creating very professional slide decks.

    Today he unveiled a very useful collection of web sites that offer stock photo images from free to pricey.

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    Posted by: John Jantsch on Jan 18, 06 | 1:01 pm
    Category: Marketing Materials | Tags:

    Comments
    • <trackback>Immagini per immaginare
      A volte capita di aver bisogno di qualche bella foto da mettere sulle proprie presentazioni [da qui]...</trackback>
    • Interesting post. As a marketing consultant I think I earn half of my income simplifying. Whether it is finding a path through marketing strategy or creating simple value propositions, it's much easier to do something long and complex than clear and concise.
    • John Jantsch
      David,

      I think it is a bit ironic but I actually find it much harder to be simple, clear and concise. I mean, for me, it takes more work - even though I know it's worth it.

      I'm reminded of the words of Mark Twain, who was noted for having said, "I would have written a shorter letter if I had more time."
    • Yes, that's exactly what I mean. I re-read Jack Trout's "Positioning- The Battle for your Mind" and he talks about how we are being over-communicated to (and that won't get any better in a hurry). Simple is the only way to cut through.
    • <trackback>Keeping It Simple, Stupid
      Not all of us are Powerpoint wizards. And the few of us that actually know how to create "custom animations" and great transitions generally forget the single, most important rule of presentations. Keep it simple.</trackback>
    • <pingback>...(but good) iStockphoto.com Dreams Time S… [Read More] » Simple Presentations Win from Duct Tape Marketing When creating presentations for a client meeting or a luncheon workshop leave the clip art and flying wingding transitions in the ...</pingback>
    • The quote that I like is "Simplify as much as possible. But no more.", ISTR it was first uttered by Albert Einstein.

      As I understand it, he meant that it is possible to simplify something to the point that the proper understanding of it is lost. The reverse is also true in the "too much information" condition.

      In the ministry the two extremes could be called "Genesis to Revelation in a Nutshell" and "Genesis to Revelation in a Day".

      In either case, you're going to be forced into bad communications choices.
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