Comments on: The Search Engine Rules Never Change http://www.ducttapemarketing.com/blog/2006/01/19/the-search-engine-rules-never-change/ Small business marketing blog Sun, 22 Nov 2009 02:06:52 -0500 http://wordpress.org/?v=abc hourly 1 By: Titel http://www.ducttapemarketing.com/blog/2006/01/19/the-search-engine-rules-never-change/comment-page-1/#comment-314 Titel Wed, 31 Dec 1969 19:00:00 +0000 #comment-314 One more thing to add: update often. Google likes active sites, not dead ones. If it's a blog, make sure the syndication feeds work properly and are linked in the head section of every page, Google spiders look for them. HTML, CSS and RSS validators can help pinpoint any problems with your code. Finally, move to XHTML and move all your design in CSS, instead of cluttering your HTML code with nested tables, font changes and all that. Thumbs up for the excellent blog, John! One more thing to add: update often. Google likes active sites, not dead ones. If it’s a blog, make sure the syndication feeds work properly and are linked in the head section of every page, Google spiders look for them. HTML, CSS and RSS validators can help pinpoint any problems with your code. Finally, move to XHTML and move all your design in CSS, instead of cluttering your HTML code with nested tables, font changes and all that.

Thumbs up for the excellent blog, John!

]]> By: John Jantsch http://www.ducttapemarketing.com/blog/2006/01/19/the-search-engine-rules-never-change/comment-page-1/#comment-315 John Jantsch Wed, 31 Dec 1969 19:00:00 +0000 #comment-315 You are right on every point - I just didn't want to freak people out with XHTML and CSS when I'm still preaching content. . .and, on that one, I need to do a better job myself before I can get too high and mighty with it. Thanks for adding this! You are right on every point – I just didn’t want to freak people out with XHTML and CSS when I’m still preaching content. . .and, on that one, I need to do a better job myself before I can get too high and mighty with it.

Thanks for adding this!

]]> By: Brian Kolstad http://www.ducttapemarketing.com/blog/2006/01/19/the-search-engine-rules-never-change/comment-page-1/#comment-329 Brian Kolstad Wed, 31 Dec 1969 19:00:00 +0000 #comment-329 I compare the so-called "SEO wizards" to diet pills: they may produce results in the short term, but over time they'll end up hurting you. For a little bit of irony, the two ads that Google served up on this comment page were: Search Engine Submission Get top positions on 40+ Search Engines in 6-8 hours guaranteed. Free Website Traffic? Submit to 500,000 High Traffic Sites Now. 100% Guaranteed! I compare the so-called “SEO wizards” to diet pills: they may produce results in the short term, but over time they’ll end up hurting you.

For a little bit of irony, the two ads that Google served up on this comment page were:

Search Engine Submission
Get top positions on 40+ Search Engines in 6-8 hours guaranteed.

Free Website Traffic?
Submit to 500,000 High Traffic Sites Now. 100% Guaranteed!

]]> By: Ruben's usability http://www.ducttapemarketing.com/blog/2006/01/19/the-search-engine-rules-never-change/comment-page-1/#comment-353 Ruben's usability Wed, 31 Dec 1969 19:00:00 +0000 #comment-353 Updating itself doesnt get you any higher in rankings. It just makes sure spiders visit you more often, so that eventual new content is spidered quicker. BTW, it was 4 simple rules, not 3 ;) Updating itself doesnt get you any higher in rankings. It just makes sure spiders visit you more often, so that eventual new content is spidered quicker.

BTW, it was 4 simple rules, not 3 ;)

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