Comments on: How Long Should It Take For My Marketing To Work? http://www.ducttapemarketing.com/blog/2007/02/12/how-long-should-it-take-for-my-marketing-to-work/ Small business marketing blog Sun, 22 Nov 2009 02:06:52 -0500 http://wordpress.org/?v=abc hourly 1 By: Casey http://www.ducttapemarketing.com/blog/2007/02/12/how-long-should-it-take-for-my-marketing-to-work/comment-page-1/#comment-401086 Casey Tue, 02 Sep 2008 16:07:16 +0000 #comment-401086 In response to Bill –you can’t leave out the fact that the whole goal of marketing is selling. I mean all this information and feedback you are getting from your audience is all headed towards the same direction=the sales. Marketing is a learning process and it’s most importantly a conversation between the company and the customer/client in which both sides learn and gain valuable information. The important thing is to not forget how valuable your customer’s feedback is and to take it into consideration. In response to Bill –you can’t leave out the fact that the whole goal of marketing is selling. I mean all this information and feedback you are getting from your audience is all headed towards the same direction=the sales.
Marketing is a learning process and it’s most importantly a conversation between the company and the customer/client in which both sides learn and gain valuable information. The important thing is to not forget how valuable your customer’s feedback is and to take it into consideration.

]]> By: john harper http://www.ducttapemarketing.com/blog/2007/02/12/how-long-should-it-take-for-my-marketing-to-work/comment-page-1/#comment-1253 john harper Wed, 31 Dec 1969 19:00:00 +0000 #comment-1253 The first two paragraphs say it all. Too many are lost in magical thinking and the seduction of instant gratificaiton. Can I get the winning lotto numbers from you? The first two paragraphs say it all. Too many are lost in magical thinking and the seduction of instant gratificaiton. Can I get the winning lotto numbers from you?

]]> By: Dawud Miracle http://www.ducttapemarketing.com/blog/2007/02/12/how-long-should-it-take-for-my-marketing-to-work/comment-page-1/#comment-1255 Dawud Miracle Wed, 31 Dec 1969 19:00:00 +0000 #comment-1255 I can't agree more. So many business owners - small business owners in particular - see the web as some magic bullet to build their business. They often see it as put up a site, do the latest marketing program and generate untold revenue. But we all know that's not the way to real, sustainable growth. I can’t agree more. So many business owners – small business owners in particular – see the web as some magic bullet to build their business. They often see it as put up a site, do the latest marketing program and generate untold revenue. But we all know that’s not the way to real, sustainable growth.

]]> By: Tom Chandler http://www.ducttapemarketing.com/blog/2007/02/12/how-long-should-it-take-for-my-marketing-to-work/comment-page-1/#comment-1263 Tom Chandler Wed, 31 Dec 1969 19:00:00 +0000 #comment-1263 Excellent! My small business customers are tired of hearing it (but they I tell them anyway). Marketing's not an event, it's a process - one that never truly ends. Many are frozen by their fear of "doing something wrong" - a fear I try to alleviate with the idea that the most successful marketers are always doing something, even if it's not exactly the right thing. The cumulative effect adds up over the course of the months and years. Good example of "instant" gratification that really wasn't? The other day a newer employee at a client's repeated the "process" line back to me... Excellent!

My small business customers are tired of hearing it (but they I tell them anyway).

Marketing’s not an event, it’s a process – one that never truly ends.

Many are frozen by their fear of “doing something wrong” – a fear I try to alleviate with the idea that the most successful marketers are always doing something, even if it’s not exactly the right thing.

The cumulative effect adds up over the course of the months and years.

Good example of “instant” gratification that really wasn’t? The other day a newer employee at a client’s repeated the “process” line back to me…

]]> By: Arun Sinha http://www.ducttapemarketing.com/blog/2007/02/12/how-long-should-it-take-for-my-marketing-to-work/comment-page-1/#comment-1287 Arun Sinha Wed, 31 Dec 1969 19:00:00 +0000 #comment-1287 "Marketing is commitment." That's what I tell my clients - but the good ones already know it. It's pointless running a solitary ad or attending just one trade conference once a year, and expecting results. Or, as happens more often, doing the above, not seeing results, and then saying, "We tried it and it didn't work." Sustained success requires sustained marketing. “Marketing is commitment.” That’s what I tell my clients – but the good ones already know it.

It’s pointless running a solitary ad or attending just one trade conference once a year, and expecting results. Or, as happens more often, doing the above, not seeing results, and then saying, “We tried it and it didn’t work.”

Sustained success requires sustained marketing.

]]> By: Bill Dueease http://www.ducttapemarketing.com/blog/2007/02/12/how-long-should-it-take-for-my-marketing-to-work/comment-page-1/#comment-1420 Bill Dueease Wed, 31 Dec 1969 19:00:00 +0000 #comment-1420 Well said. Many business owners confuse marketing with selling. Personally I do not like to sell, but I love marketing. Your comment of taking the time to build ideal target client and core message of difference is right on. When business owners create a clear vision of their business purpose (the need they fill, how well the fill it in their own special different way, and exactly who they fill it for) and then communicate it (Read educate) the their targeted clients, good things happen, especially when they listen to their targeted clients to discover what their products mean to them. Well said. Many business owners confuse marketing with selling. Personally I do not like to sell, but I love marketing. Your comment of taking the time to build ideal target client and core message of difference is right on. When business owners create a clear vision of their business purpose (the need they fill, how well the fill it in their own special different way, and exactly who they fill it for) and then communicate it (Read educate) the their targeted clients, good things happen, especially when they listen to their targeted clients to discover what their products mean to them.

]]> By: Why I FAILED http://www.ducttapemarketing.com/blog/2007/02/12/how-long-should-it-take-for-my-marketing-to-work/comment-page-1/#comment-5128 Why I FAILED Wed, 31 Dec 1969 19:00:00 +0000 #comment-5128 <trackback /><a href="http://whyifailed.com/blog3/2007/02/15/but-i-want-results-now/">But I Want Results NOW!!</a> By nature, we are all rather impatient people and we want to see the fruits of our labor instantly. We want to send an e-mail and get an instant reply. Play a great gig and have the phone ring off the hook. Release a CD and sell 10,000, 250,000 or a 1,... But I Want Results NOW!!
By nature, we are all rather impatient people and we want to see the fruits of our labor instantly. We want to send an e-mail and get an instant reply. Play a great gig and have the phone ring off the hook. Release a CD and sell 10,000, 250,000 or a 1,…

]]> By: How Long Should It Take For My Marketing To Work? at coup d’oeil http://www.ducttapemarketing.com/blog/2007/02/12/how-long-should-it-take-for-my-marketing-to-work/comment-page-1/#comment-13232 How Long Should It Take For My Marketing To Work? at coup d’oeil Wed, 31 Dec 1969 19:00:00 +0000 #comment-13232 <pingback />...start ... …start …

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