Comments on: What Becomes a Small Business Brand? http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/ Small business marketing blog Fri, 19 Mar 2010 03:50:37 +0000 http://wordpress.org/?v=abc hourly 1 By: SpinningSilk Multimedia: Web Design, Print and Portable Media in Greenville,SC http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/comment-page-1/#comment-306411 SpinningSilk Multimedia: Web Design, Print and Portable Media in Greenville,SC Fri, 15 Feb 2008 12:35:57 +0000 http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/#comment-306411 [...] Duct Tape Marketing blog described small business branding as, A small business brand is so much more complicated than a tagline, colors or logos, a small [...] [...] Duct Tape Marketing blog described small business branding as, A small business brand is so much more complicated than a tagline, colors or logos, a small [...]

]]> By: Michael Silvester http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/comment-page-1/#comment-194306 Michael Silvester Tue, 11 Dec 2007 03:00:16 +0000 http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/#comment-194306 Mi Mate, Great post mate! I think that 96.7% of Small Business out there have a brand that just sort of evolved. All you have to do is sit down and plan how you want things to go. Take Care, Michael Silvester Mi Mate,

Great post mate! I think that 96.7%
of Small Business out there have a
brand that just sort of evolved.

All you have to do is sit down and
plan how you want things to go.

Take Care,

Michael Silvester

]]> By: ShoestringBranding http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/comment-page-1/#comment-114055 ShoestringBranding Thu, 01 Nov 2007 21:00:30 +0000 http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/#comment-114055 Great insights... the important thing is to create all our branding signals "intentionally". For that, we must first have a clear brand idea (what we want our brand to stand for). Once we know that, we can go ahead and project all the right signals. The key is to not let them to chance. Great insights… the important thing is to create all our branding signals “intentionally”. For that, we must first have a clear brand idea (what we want our brand to stand for). Once we know that, we can go ahead and project all the right signals. The key is to not let them to chance.

]]> By: Startup Signal - Today’s Top Blog Posts on Entrepreneurship - Powered by SocialRank http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/comment-page-1/#comment-77647 Startup Signal - Today’s Top Blog Posts on Entrepreneurship - Powered by SocialRank Mon, 01 Oct 2007 10:31:21 +0000 http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/#comment-77647 [...] What Becomes a Small Business Brand? [...] [...] What Becomes a Small Business Brand? [...]

]]> By: Mighty Blogger - Today’s Top Blog Posts on Blogging - Powered by SocialRank http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/comment-page-1/#comment-77635 Mighty Blogger - Today’s Top Blog Posts on Blogging - Powered by SocialRank Mon, 01 Oct 2007 10:01:40 +0000 http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/#comment-77635 [...] What Becomes a Small Business Brand? [...] [...] What Becomes a Small Business Brand? [...]

]]> By: Advice on Branding Your Business | Logo Design Works http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/comment-page-1/#comment-39670 Advice on Branding Your Business | Logo Design Works Fri, 24 Aug 2007 23:22:02 +0000 http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/#comment-39670 [...] for a small business is somewhat tricky and most entrepreneurs are confused about this very important business aspect. To appreciate the value of branding, you can download [...] [...] for a small business is somewhat tricky and most entrepreneurs are confused about this very important business aspect. To appreciate the value of branding, you can download [...]

]]> By: Brandorama http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/comment-page-1/#comment-39211 Brandorama Fri, 24 Aug 2007 08:47:38 +0000 http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/#comment-39211 I totally agree John just look at all the brand identity theory by Kapferer and Ellwood. These theories can be applied to small, medium and large brands and still have the same results. Like John said, by looking at the history, culture, aesthetics, personality and internal/external stakeholders the brand image can be established - therefore campaigns and strategies can be initiated. It is a scary thought but everything and everybody, whether a political party, soft drink, emergency services can be considered as brands! Threerooms www.threerooms.com I totally agree John just look at all the brand identity theory by Kapferer and Ellwood. These theories can be applied to small, medium and large brands and still have the same results. Like John said, by looking at the history, culture, aesthetics, personality and internal/external stakeholders the brand image can be established – therefore campaigns and strategies can be initiated.

It is a scary thought but everything and everybody, whether a political party, soft drink, emergency services can be considered as brands!

Threerooms
http://www.threerooms.com

]]> By: Just another WordPress weblog http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/comment-page-1/#comment-39038 Just another WordPress weblog Fri, 24 Aug 2007 04:17:42 +0000 http://www.ducttapemarketing.com/blog/2007/07/29/what-becomes-a-small-business-brand/#comment-39038 [...] What Becomes a Small Business Brand? [...] [...] What Becomes a Small Business Brand? [...]

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