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	<title>Comments on: Exchanging services for advertising</title>
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	<link>http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/</link>
	<description>Small business marketing blog</description>
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		<title>By: Street corner promotion</title>
		<link>http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-411075</link>
		<dc:creator>Street corner promotion</dc:creator>
		<pubDate>Wed, 05 Aug 2009 01:13:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-411075</guid>
		<description>I also like this campaign that encourage staffs to wear company name screen t-shirt. I think it makes customer recall the company name.</description>
		<content:encoded><![CDATA[<p>I also like this campaign that encourage staffs to wear company name screen t-shirt. I think it makes customer recall the company name.</p>
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	<item>
		<title>By: Street corner promotion</title>
		<link>http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-408645</link>
		<dc:creator>Street corner promotion</dc:creator>
		<pubDate>Tue, 04 Aug 2009 21:13:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-408645</guid>
		<description>I also like this campaign that encourage staffs to wear company name screen t-shirt. I think it makes customer recall the company name.</description>
		<content:encoded><![CDATA[<p>I also like this campaign that encourage staffs to wear company name screen t-shirt. I think it makes customer recall the company name.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Startup Signal - Today&#8217;s Top Blog Posts on Entrepreneurship - Powered by SocialRank</title>
		<link>http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-77660</link>
		<dc:creator>Startup Signal - Today&#8217;s Top Blog Posts on Entrepreneurship - Powered by SocialRank</dc:creator>
		<pubDate>Mon, 01 Oct 2007 10:48:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-77660</guid>
		<description>[...] Exchanging services for advertising [...]</description>
		<content:encoded><![CDATA[<p>[...] Exchanging services for advertising [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Kimber</title>
		<link>http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57632</link>
		<dc:creator>Kimber</dc:creator>
		<pubDate>Mon, 10 Sep 2007 23:01:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57632</guid>
		<description>I love, love, love t-shirt marketing.  T-shirts are pricey as schwag but they have staying power (gotta be in it for the long haul).</description>
		<content:encoded><![CDATA[<p>I love, love, love t-shirt marketing.  T-shirts are pricey as schwag but they have staying power (gotta be in it for the long haul).</p>
]]></content:encoded>
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		<title>By: Bob Warfield</title>
		<link>http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57510</link>
		<dc:creator>Bob Warfield</dc:creator>
		<pubDate>Mon, 10 Sep 2007 17:39:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57510</guid>
		<description>Great article.  Excellent example of Reciprocation, one of the Principles of Web 2.0 Persuasion:

http://smoothspan.wordpress.com/2007/08/24/the-psychology-of-saas-and-web-20-persuasion-and-selling/</description>
		<content:encoded><![CDATA[<p>Great article.  Excellent example of Reciprocation, one of the Principles of Web 2.0 Persuasion:</p>
<p><a href="http://smoothspan.wordpress.com/2007/08/24/the-psychology-of-saas-and-web-20-persuasion-and-selling/" rel="nofollow">http://smoothspan.wordpress.com/2007/08/24/the-psychology-of-saas-and-web-20-persuasion-and-selling/</a></p>
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	<item>
		<title>By: Bob</title>
		<link>http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57472</link>
		<dc:creator>Bob</dc:creator>
		<pubDate>Mon, 10 Sep 2007 16:03:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57472</guid>
		<description>I love it - thanks for the example. I personally would like to hear more examples of how businesses are being creative in their advertising/promotion and seeing success.

Thanks for your time you put into this blog; I enjoy it.</description>
		<content:encoded><![CDATA[<p>I love it &#8211; thanks for the example. I personally would like to hear more examples of how businesses are being creative in their advertising/promotion and seeing success.</p>
<p>Thanks for your time you put into this blog; I enjoy it.</p>
]]></content:encoded>
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		<title>By: John Jantsch</title>
		<link>http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57442</link>
		<dc:creator>John Jantsch</dc:creator>
		<pubDate>Mon, 10 Sep 2007 14:26:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57442</guid>
		<description>Yes Andy, it needs to be something that people not only feel is worth it but maybe even enjoy doing - if it becomes a burden it defeats the point entirely.

You want your customers to be willing participants with an incentive that&#039;s icing on the cake.</description>
		<content:encoded><![CDATA[<p>Yes Andy, it needs to be something that people not only feel is worth it but maybe even enjoy doing &#8211; if it becomes a burden it defeats the point entirely.</p>
<p>You want your customers to be willing participants with an incentive that&#8217;s icing on the cake.</p>
]]></content:encoded>
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	<item>
		<title>By: Andy</title>
		<link>http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57438</link>
		<dc:creator>Andy</dc:creator>
		<pubDate>Mon, 10 Sep 2007 14:22:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.ducttapemarketing.com/blog/2007/09/10/exchanging-services-for-advertising/#comment-57438</guid>
		<description>My last truck purchase was from a dealer that offered an additional 100,000 mile drivetrain AND engine warranty.  BUT, you had to get your oil changed in their service dept. every 3000 miles.  The T&amp;C&#039;s were really strict, the oil change interval was too frequent and I had to have the  sticker on my window and my tailgate.  Was it worth it?  I don&#039;t know.  Especially since I rarely keep a vehicle that long.</description>
		<content:encoded><![CDATA[<p>My last truck purchase was from a dealer that offered an additional 100,000 mile drivetrain AND engine warranty.  BUT, you had to get your oil changed in their service dept. every 3000 miles.  The T&amp;C&#8217;s were really strict, the oil change interval was too frequent and I had to have the  sticker on my window and my tailgate.  Was it worth it?  I don&#8217;t know.  Especially since I rarely keep a vehicle that long.</p>
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