Comments on: A lesson in marketing from my dear sweet wife http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/ Small business marketing blog Sun, 22 Nov 2009 02:06:52 -0500 http://wordpress.org/?v=abc hourly 1 By: Dale Underwood http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/comment-page-1/#comment-371585 Dale Underwood Fri, 28 Mar 2008 14:17:33 +0000 http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/#comment-371585 A client sent me this article on 10 principles of effective web design (I'm sure there are plenty of similar articles out there). http://www.smashingmagazine.com/index.php/2008/01/31/10-principles-of-effective-web-design/ Jakob Nielson (the "usability expert") has a good site on usability as well www.useit.com. A client sent me this article on 10 principles of effective web design (I’m sure there are plenty of similar articles out there).

http://www.smashingmagazine.com/index.php/2008/01/31/10-principles-of-effective-web-design/

Jakob Nielson (the “usability expert”) has a good site on usability as well http://www.useit.com.

]]> By: Fern http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/comment-page-1/#comment-369532 Fern Thu, 27 Mar 2008 15:05:34 +0000 http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/#comment-369532 John: Who wouldn't want to see inside your personal life? That's why there are 20 different versions of "People" magazine! My experience with an association's new registration process is great reminder (for me) of 'explain, explain, and then explain again.' I'm ON THE BOARD and still don't understand it. None of us do except the implementer. I've beseeched her to write some instructions and email and mail them out to our list -- and include them in our monthly event promos -- but my request has gone by the wayside. I wonder how many people we're losing at the point of registration. John:

Who wouldn’t want to see inside your personal life? That’s why there are 20 different versions of “People” magazine!

My experience with an association’s new registration process is great reminder (for me) of ‘explain, explain, and then explain again.’ I’m ON THE BOARD and still don’t understand it. None of us do except the implementer. I’ve beseeched her to write some instructions and email and mail them out to our list — and include them in our monthly event promos — but my request has gone by the wayside. I wonder how many people we’re losing at the point of registration.

]]> By: Dorothy Stahlnecker http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/comment-page-1/#comment-363562 Dorothy Stahlnecker Sun, 23 Mar 2008 21:44:17 +0000 http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/#comment-363562 You are so right and it does not only pertain to blogging it pertains to life. My day job is selling commercial real estate investments..plazas, apartments etc. And I continually have to remind people you have to ask for the sale. I don't care if its a car or a product...be consistent and ask. And I've been told not once try to make the point at least three times. Of course in different ways. Great post.. Dorothy from grammology remember to call gram www.grammology.com You are so right and it does not only pertain to blogging it pertains to life. My day job is selling commercial real estate investments..plazas, apartments etc. And I continually have to remind people you have to ask for the sale. I don’t care if its a car or a product…be consistent and ask. And I’ve been told not once try to make the point at least three times. Of course in different ways. Great post..

Dorothy from grammology
remember to call gram
http://www.grammology.com

]]> By: Nan Palmero http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/comment-page-1/#comment-360393 Nan Palmero Sat, 22 Mar 2008 04:40:25 +0000 http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/#comment-360393 Well said John. It is important to provide instruction or marketing messages at a 5th grade reading level. It isn't that people can't read, it is the lack of clarity in our world today. Well said John. It is important to provide instruction or marketing messages at a 5th grade reading level. It isn’t that people can’t read, it is the lack of clarity in our world today.

]]> By: Anonymous http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/comment-page-1/#comment-358974 Anonymous Fri, 21 Mar 2008 06:38:11 +0000 http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/#comment-358974 <strong>A lesson in marketing from my dear sweet wife | Duct Tape Marketing Blog...</strong> We can learn from anybody sometimes. Nice guy says his wife is sweet... A lesson in marketing from my dear sweet wife | Duct Tape Marketing Blog…

We can learn from anybody sometimes. Nice guy says his wife is sweet…

]]> By: Sonya http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/comment-page-1/#comment-358608 Sonya Fri, 21 Mar 2008 00:45:24 +0000 http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/#comment-358608 I concur. Especially when another site is always a click away, it is important to make the process smooth and easy once a consumer has decided to buy. I concur. Especially when another site is always a click away, it is important to make the process smooth and easy once a consumer has decided to buy.

]]> By: Mike Moore http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/comment-page-1/#comment-358321 Mike Moore Thu, 20 Mar 2008 20:33:00 +0000 http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/#comment-358321 I have had the same experience and have told the same story many times - the difference was that the topic was mowing the lawn. My wife wanted to tell both when to mow the lawn and how to mow the lawn - I told her that she could have one or the other but not both. We compromised by hiring someone else to mow the lawn. Thanks for putting the lesson in business terms. I have had the same experience and have told the same story many times – the difference was that the topic was mowing the lawn. My wife wanted to tell both when to mow the lawn and how to mow the lawn – I told her that she could have one or the other but not both. We compromised by hiring someone else to mow the lawn.

Thanks for putting the lesson in business terms.

]]> By: Gary S. hart http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/comment-page-1/#comment-358258 Gary S. hart Thu, 20 Mar 2008 19:36:59 +0000 http://www.ducttapemarketing.com/blog/2008/03/20/a-lesson-in-marketing-from-my-dear-sweet-wife/#comment-358258 Heres' how to order, Call 800-BUY MORE still works. eBay's Buy Now and PayPal process is elegantly simple; an integral part of their success. John your story was riveting. Heres’ how to order, Call 800-BUY MORE still works.

eBay’s Buy Now and PayPal process is elegantly simple; an integral part of their success.

John your story was riveting.

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