Comments on: Your customer rewards program http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/ Small business marketing blog Sun, 22 Nov 2009 02:06:52 -0500 http://wordpress.org/?v=abc hourly 1 By: odelle http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/comment-page-1/#comment-409725 odelle Tue, 06 Oct 2009 09:44:02 +0000 http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/#comment-409725 If you want to increase your market share and get more of your competition's market share but you are a small fish in a big pond you may want to be careful about instituting a customer rewards program as it could backfire on you and you'll be sorry.<br><a rel="follow" href="http://www.topcarsrent.ro/" rel="nofollow">masini de inchiriat</a> If you want to increase your market share and get more of your competition's market share but you are a small fish in a big pond you may want to be careful about instituting a customer rewards program as it could backfire on you and you'll be sorry.
masini de inchiriat

]]> By: SEO Snyman http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/comment-page-1/#comment-398647 SEO Snyman Fri, 25 Apr 2008 06:14:22 +0000 http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/#comment-398647 John, am delighted to hear you love planting trees! Not only do I really enjoy your blog, but to hear you express environmental consciousness and putting it out there is great! Got a pet permaculture web project, and am an organic & permaculture consultant in my spare time. John, am delighted to hear you love planting trees! Not only do I really enjoy your blog, but to hear you express environmental consciousness and putting it out there is great! Got a pet permaculture web project, and am an organic & permaculture consultant in my spare time.

]]> By: Brian Columbus http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/comment-page-1/#comment-398620 Brian Columbus Thu, 24 Apr 2008 17:45:39 +0000 http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/#comment-398620 Creating loyalty with customers is invaluable for any size business. We just launched a site to help companies in the real estate industry do just that. Statistics show that 44% of new business comes from personal referrals, so we created a social network around a rewards model at homeperks.com The goal is to provide industry professionals both the tools and venue to engage their clients throughout the entire purchase cycle; in real estate that's an average of 6 years. Considering that more than 2/3's of consumers said they would use their realtor again and that only 15% do, there's a lot of room for improvement. If it's possible in the travel, retail and banking industries, why not others? Creating loyalty with customers is invaluable for any size business. We just launched a site to help companies in the real estate industry do just that. Statistics show that 44% of new business comes from personal referrals, so we created a social network around a rewards model at homeperks.com The goal is to provide industry professionals both the tools and venue to engage their clients throughout the entire purchase cycle; in real estate that’s an average of 6 years. Considering that more than 2/3’s of consumers said they would use their realtor again and that only 15% do, there’s a lot of room for improvement. If it’s possible in the travel, retail and banking industries, why not others?

]]> By: Gary S. Hart http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/comment-page-1/#comment-398618 Gary S. Hart Thu, 24 Apr 2008 17:17:54 +0000 http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/#comment-398618 Back in the 70's, in ancient times, I developed B2B awards for the travel industry; airlines and car rental companies to travel agents. The award doubled as an ad! Improving attendance at my wife's ballet school is a worthwhile challenge as missed classes creates extra work as in tracking the makeup classes. we just decide to give a gift card for two at our local pizza place for exemplary attendance. Back in the 70’s, in ancient times, I developed B2B awards for the travel industry; airlines and car rental companies to travel agents. The award doubled as an ad!

Improving attendance at my wife’s ballet school is a worthwhile challenge as missed classes creates extra work as in tracking the makeup classes. we just decide to give a gift card for two at our local pizza place for exemplary attendance.

]]> By: John Jantsch http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/comment-page-1/#comment-398616 John Jantsch Thu, 24 Apr 2008 17:11:17 +0000 http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/#comment-398616 Hey JudyAnn - Go for it Hey JudyAnn – Go for it

]]> By: JudyAnn Lorenz http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/comment-page-1/#comment-398615 JudyAnn Lorenz Thu, 24 Apr 2008 17:01:09 +0000 http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/#comment-398615 Great presentation and description. I am working on something like this with a client and want to suggest the group theory and even the name, if you don't mind. Great presentation and description. I am working on something like this with a client and want to suggest the group theory and even the name, if you don’t mind.

]]> By: John Jantsch http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/comment-page-1/#comment-398609 John Jantsch Thu, 24 Apr 2008 14:40:02 +0000 http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/#comment-398609 Chestin - you have a great opportunity to get annual commitments - my lawn service gives me a break for buying and paying for the 6 treatments I need annually. They also plant a small tree for me or someone I choose to gift it to for each referral - I love giving people trees - it's such a friendly thing to do and acts as a growing visible reminder of our relationship. Chestin – you have a great opportunity to get annual commitments – my lawn service gives me a break for buying and paying for the 6 treatments I need annually. They also plant a small tree for me or someone I choose to gift it to for each referral – I love giving people trees – it’s such a friendly thing to do and acts as a growing visible reminder of our relationship.

]]> By: Chestin Salisbury http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/comment-page-1/#comment-398608 Chestin Salisbury Thu, 24 Apr 2008 14:29:42 +0000 http://www.ducttapemarketing.com/blog/2008/04/23/your-customer-rewards-program/#comment-398608 John, Excellent post, as always. My question for you and the group is what suggestions do you have to help a service based business (lawn care, maid service, etc.) make this 'Customer Council' have significant enough value for the customers? What about this 'Customer Council' would make a customer of these kinds of businesses aspire to be included in it? John,

Excellent post, as always. My question for you and the group is what suggestions do you have to help a service based business (lawn care, maid service, etc.) make this ‘Customer Council’ have significant enough value for the customers?

What about this ‘Customer Council’ would make a customer of these kinds of businesses aspire to be included in it?

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