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  • What Does Cash Flow Have To Do With Marketing?

    Cash flow and marketing are attached at the proverbial hip – Marketing is all about growing your business, but quite often, even when things are rocking along, you can’t grow your business without effective cash flow planning.

    When the economy make a move towards uncertainty, fully understanding the relationship between strong cash flow and strong marketing becomes even more crucial.

    OPEN American ExpressJoin me Tuesday, June 24 at 4pm CDT as I host Cash Flow – the Lifeblood of America’s Small Businesses. How to Manage Through Times of Economic Uncertainty with the help of Raymond Joabar, Senior Vice President of Lending and Network Development for OPEN – Sign up here

    We will discuss cash flow planning, cash flow pitfalls, smart growth, maximizing cash flow, and how to effectively measure cash flow. I promise to make this seemingly boring topic engaging!

    This free webinar is brought to you by OPEN from American Express®

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    Posted by: John Jantsch on Jun 23, 08 | 2:02 pm
    Category: American Express, Financial Management | Tags:

    Comments
    • pamslim
      Great topic John, I will tune in!

      Your timing is great -- I am writing the "make the money work" section of my book right now. You must have read my mind!

      The topic of cash flow when you have lots of cash is always boring. When you *don't* have it, it becomes exciting, nauseating, terrifying and the only thing you think about.

      I've been there in good cash flow times and bad, and the bad times have almost always been due to anemic or no planning.
    • John Jantsch
      @Pam - I would never admit to reading your mind - owning a business is exciting, nauseating, terrifying and the only thing you think about, but sticking your head in the sand and hoping is just not a very good strategy.
    • This is a very good topic. I will be referring many of my clients to this event. I have to fight with clients about this almost every day!

      Nate Stockard
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