Comments on: Is There a Magic Metric? http://www.ducttapemarketing.com/blog/2008/08/29/is-there-a-magic-metric/ Small business marketing blog Sat, 21 Nov 2009 16:03:46 -0500 http://wordpress.org/?v=abc hourly 1 By: Chris Baggott http://www.ducttapemarketing.com/blog/2008/08/29/is-there-a-magic-metric/comment-page-1/#comment-401085 Chris Baggott Tue, 02 Sep 2008 15:44:23 +0000 http://www.ducttapemarketing.com/blog/?p=1830#comment-401085 Well time on site can relate to bounce rate. Keep in mind the real definition of Bounce Rate takes "Time" into consideration. Google analytics doesn't consider time in reporting a bounce rate, but from an SEO standpoint top SEO's will tell you there is a big difference between a read time of <5 seconds or so vs. the satisfaction of someone who was on your page for a minute or more. It's one of the ways to evaluate spam or pages who don't deserve to get traffic. When you think of Bounce Rates, you have to also consider time on the blog or page. If someone is bouncing quickly the assumption is your page is junk...not at all what the searcher wanted. If you are bouncing after a relativly longer period of engagement...then the problem is most likely in your call to action. For Business Bloggers you frequently see blogs with long engagement times...our average for Compendium is nearly two minutes...but often that still registers as a bounce if you can't compel the reader to take some other action on the blog page. Chris Baggott CEO Compendium Blogware www.compendiumblogware.com Well time on site can relate to bounce rate. Keep in mind the real definition of Bounce Rate takes “Time” into consideration. Google analytics doesn’t consider time in reporting a bounce rate, but from an SEO standpoint top SEO’s will tell you there is a big difference between a read time of <5 seconds or so vs. the satisfaction of someone who was on your page for a minute or more. It’s one of the ways to evaluate spam or pages who don’t deserve to get traffic.

When you think of Bounce Rates, you have to also consider time on the blog or page. If someone is bouncing quickly the assumption is your page is junk…not at all what the searcher wanted.

If you are bouncing after a relativly longer period of engagement…then the problem is most likely in your call to action.

For Business Bloggers you frequently see blogs with long engagement times…our average for Compendium is nearly two minutes…but often that still registers as a bounce if you can’t compel the reader to take some other action on the blog page.

Chris Baggott
CEO
Compendium Blogware
http://www.compendiumblogware.com

]]> By: Going Green http://www.ducttapemarketing.com/blog/2008/08/29/is-there-a-magic-metric/comment-page-1/#comment-401084 Going Green Tue, 02 Sep 2008 15:16:00 +0000 http://www.ducttapemarketing.com/blog/?p=1830#comment-401084 It's been really tough trying to reduce my bounce rate. It is above 50%, but I can't seem to get it close to that. I agree with others that social media sites sometimes bring in spammy visitors that screw up my bounce rate. For now, I am just trying to increase my traffic the natural way and hope my rate goes down as I continue to do so. It’s been really tough trying to reduce my bounce rate. It is above 50%, but I can’t seem to get it close to that. I agree with others that social media sites sometimes bring in spammy visitors that screw up my bounce rate. For now, I am just trying to increase my traffic the natural way and hope my rate goes down as I continue to do so.

]]> By: Greenville SEO http://www.ducttapemarketing.com/blog/2008/08/29/is-there-a-magic-metric/comment-page-1/#comment-401083 Greenville SEO Tue, 02 Sep 2008 15:13:28 +0000 http://www.ducttapemarketing.com/blog/?p=1830#comment-401083 It's amazing how clients get so caught up on the wrong metrics. I have a client that only cares about time spent on the site. In their minds that is the only one that matters. Very frustrating. It’s amazing how clients get so caught up on the wrong metrics. I have a client that only cares about time spent on the site. In their minds that is the only one that matters. Very frustrating.

]]> By: Web Development India http://www.ducttapemarketing.com/blog/2008/08/29/is-there-a-magic-metric/comment-page-1/#comment-401079 Web Development India Tue, 02 Sep 2008 11:38:07 +0000 http://www.ducttapemarketing.com/blog/?p=1830#comment-401079 I had doubt regarding bounce rates, as my websites shows me 50% bounce rate, means, 50% of my visitors are worthless for me. and i found this type of problem when i get spammy visits from social networking websites. I still don't understand what to do for decreasing this bounce rate because of social media sites, i can't stop posting in it, and i don;t want those spammy visits. please give suggestion on the same. I had doubt regarding bounce rates, as my websites shows me 50% bounce rate, means, 50% of my visitors are worthless for me. and i found this type of problem when i get spammy visits from social networking websites. I still don’t understand what to do for decreasing this bounce rate because of social media sites, i can’t stop posting in it, and i don;t want those spammy visits. please give suggestion on the same.

]]> By: Michael Jones http://www.ducttapemarketing.com/blog/2008/08/29/is-there-a-magic-metric/comment-page-1/#comment-401078 Michael Jones Tue, 02 Sep 2008 11:14:03 +0000 http://www.ducttapemarketing.com/blog/?p=1830#comment-401078 Good article focusing us on using the information we already have more effectively. The full video has other examples of how to get the most from Analytics. http://www.webanalyticshour.com/authors_at_google_avinash_kaushik.shtml Regards, Michael Good article focusing us on using the information we already have more effectively.

The full video has other examples of how to get the most from Analytics.

http://www.webanalyticshour.com/authors_at_google_avinash_kaushik.shtml

Regards,

Michael

]]> By: Lee http://www.ducttapemarketing.com/blog/2008/08/29/is-there-a-magic-metric/comment-page-1/#comment-401072 Lee Mon, 01 Sep 2008 23:56:41 +0000 http://www.ducttapemarketing.com/blog/?p=1830#comment-401072 Pay attention to Google Analytics for sure, but as well remember that many visitors use plug ins for their browsers that stop this and other java-scripts from working. So use the analytics as a guide not gospel! <a href="http://www.leeraito.com" title="www.LeeRaito.com" rel="nofollow">www.leeraito.com</a> Pay attention to Google Analytics for sure, but as well remember that many visitors use plug ins for their browsers that stop this and other java-scripts from working. So use the analytics as a guide not gospel!

http://www.leeraito.com

]]> By: Joe Dager http://www.ducttapemarketing.com/blog/2008/08/29/is-there-a-magic-metric/comment-page-1/#comment-401042 Joe Dager Sat, 30 Aug 2008 13:27:09 +0000 http://www.ducttapemarketing.com/blog/?p=1830#comment-401042 Aaron, you raise a question that I have always thought about. Now, that many programs are moving online, who does own what data? I have always been sensitive on uploading data bases that I have collected, especially when I told them I would not share it. Sounds archaic? Easy questions, tough answers in today's world. Maybe, we think this way because we were conditioned with required reading of Fahrenheit451. If we just burn that book? P.S. Think about the data Google gave to Viacom. Yes, John the article was good. But my plans this weekend was to be philosophical! Aaron, you raise a question that I have always thought about. Now, that many programs are moving online, who does own what data? I have always been sensitive on uploading data bases that I have collected, especially when I told them I would not share it. Sounds archaic?

Easy questions, tough answers in today’s world. Maybe, we think this way because we were conditioned with required reading of Fahrenheit451. If we just burn that book?

P.S. Think about the data Google gave to Viacom.

Yes, John the article was good. But my plans this weekend was to be philosophical!

]]> By: Aaron Baer http://www.ducttapemarketing.com/blog/2008/08/29/is-there-a-magic-metric/comment-page-1/#comment-401033 Aaron Baer Fri, 29 Aug 2008 14:21:08 +0000 http://www.ducttapemarketing.com/blog/?p=1830#comment-401033 A worry I have with some of these free services is who else is able to view the information. I don't want to allow my client's competitors to view vital statistics and I know of situations where companies have utilized analytic tools and site vistors (with minimal tech-savvy) were able to view their stats. Who is all able to view this information? Can Google? And is there a way to secure it so only we can? BTW - Reading Duct Tape Marketing right now and love it! A worry I have with some of these free services is who else is able to view the information. I don’t want to allow my client’s competitors to view vital statistics and I know of situations where companies have utilized analytic tools and site vistors (with minimal tech-savvy) were able to view their stats. Who is all able to view this information? Can Google? And is there a way to secure it so only we can?

BTW – Reading Duct Tape Marketing right now and love it!

]]>