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  • Raising Your Visibility Online

    Increasing your visibility and raising your expert status via social networks is the subject of a recent episode of the Duct Tape Marketing podcast. My guest is Nancy Marmolejo, CEO of Sizzibility, who I fittingly ran across on several social networking sites.

    Online branding, reputation management, content publishing, networking and other social media strategies are quickly becoming required elements in marketing. The ability to find one’s way around a Twitter like tool will become course work in corporate and education classrooms in the near future (one can only hope.)

    Nancy shares a very direct, step-by-step approach for anyone wanting to raise their visibility using today’s rich set of Web 2.0 tools. Check out her list of online pr resources too.

    We ended this chat with some thoughts on Latino marketing strategies and agreed that the topic would make a great “panel of experts” kind of discussion – more on that later!

    iLinc Web and Video ConferencingThis episode of the Duct Tape Marketing Podcast is brought to you by iLinc – Web and Video Conferencing that’s easy to use, affordable and powerful enough to make your online meetings really come alive.

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    Posted by: John Jantsch on Dec 02, 08 | 11:11 am
    Category: Public Relations, Social Media | Tags: , ,

    Comments
    • Excellent! This is exactly the kind of information entrepreneurs need. We must become experts in online brand promotion, even if that brand is ourself...
    • Thanks for making the program available. Social media is the next big thing for ALL marketers. I just posted a blog on the subject: http://intrepid-llc.com/2008/11/28/daily-e-jour...

      Thanks for the learning!
    • Great information. Just the sort of information we need to get a better understanding of how to use social media for visibility and business.
    • Great information. Just the sort of information we need to get a better understanding of how to use social media for visibility and business.
    • pamslim
      Now that is what I love to see (or hear!), two of my favorite people together in a podcast.

      Good branding is such a key part of marketing ... and Nancy is a smoking expert to show the ropes.

      Thanks for the interview!

      -Pam
    • I am curious about Twitter. I have had good success with some 2.0's like YouTube, 43 things, Digg and some others really have not been that effective for my niche (starting a cleaning business) like MySpace, facebook, Stumble Upon. It takes sooo much time to be present on these social sites, so there is the problem of networking glut.

      Would it be better to excel and go deep on a couple of appropriate social sites than just having an account on 20 of them?
    • I'm a little doubtful about using Twitter and getting effective results for your time invested, but I'm willing to give it a shot and experiment. Thanks!
    • @banner stands - what do you sell? who is asking questions about using you type of product, find and follow them and start answering their questions.
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