Comments on: Marketing is Everyone’s Job http://www.ducttapemarketing.com/blog/2008/12/04/marketing-is-everyones-job-2/ Small business marketing blog Sun, 22 Nov 2009 02:06:52 -0500 http://wordpress.org/?v=abc hourly 1 By: Mitch Anthony http://www.ducttapemarketing.com/blog/2008/12/04/marketing-is-everyones-job-2/comment-page-1/#comment-402616 Mitch Anthony Sat, 13 Dec 2008 15:04:51 +0000 http://www.ducttapemarketing.com/blog/?p=2264#comment-402616 Too often companies overlook the most obvious. In my work I encourage clients to put their own, internal audience in the center of the target audience. If they can't get the message, no one will. btw, I blogged about this post: www.imnewheremyself.com Too often companies overlook the most obvious. In my work I encourage clients to put their own, internal audience in the center of the target audience. If they can’t get the message, no one will.

btw, I blogged about this post:

http://www.imnewheremyself.com

]]> By: Patrick http://www.ducttapemarketing.com/blog/2008/12/04/marketing-is-everyones-job-2/comment-page-1/#comment-402599 Patrick Fri, 12 Dec 2008 13:38:33 +0000 http://www.ducttapemarketing.com/blog/?p=2264#comment-402599 I am in a technical position at my job, but my company encourages everybody to constantly try to win work for us. We are always trying to earn new work and positively market even though it is not our official job title. I am in a technical position at my job, but my company encourages everybody to constantly try to win work for us. We are always trying to earn new work and positively market even though it is not our official job title.

]]> By: SEO Tips South Africa http://www.ducttapemarketing.com/blog/2008/12/04/marketing-is-everyones-job-2/comment-page-1/#comment-402536 SEO Tips South Africa Tue, 09 Dec 2008 07:50:33 +0000 http://www.ducttapemarketing.com/blog/?p=2264#comment-402536 Very, very pertinent post John! This is especially true for for small to medium sized enterprises, where every penny and every lead is worth gold, especially in todays economic atmosphere. Issuing all staff members with quality business cards is something I feel is very important, and then to incentivise people to market and promote the business when out and about. A thank you gift voucher or cash incentive is something that people will always appreciate, and it will inspire them to be ambassadors for your enterprise. Very, very pertinent post John! This is especially true for for small to medium sized enterprises, where every penny and every lead is worth gold, especially in todays economic atmosphere.

Issuing all staff members with quality business cards is something I feel is very important, and then to incentivise people to market and promote the business when out and about.

A thank you gift voucher or cash incentive is something that people will always appreciate, and it will inspire them to be ambassadors for your enterprise.

]]> By: Human Hair Extensions http://www.ducttapemarketing.com/blog/2008/12/04/marketing-is-everyones-job-2/comment-page-1/#comment-402535 Human Hair Extensions Tue, 09 Dec 2008 05:33:06 +0000 http://www.ducttapemarketing.com/blog/?p=2264#comment-402535 Good ideas for marketing. All the employees should bear marketing responsibilities in varying magnitudes. The post is much relevant to business executives. Good ideas for marketing. All the employees should bear marketing responsibilities in varying magnitudes. The post is much relevant to business executives.

]]> By: Travis Egan http://www.ducttapemarketing.com/blog/2008/12/04/marketing-is-everyones-job-2/comment-page-1/#comment-402529 Travis Egan Mon, 08 Dec 2008 19:44:54 +0000 http://www.ducttapemarketing.com/blog/?p=2264#comment-402529 The idea of every employees taking ownership for the success of the business they choose to work for is critical for the long term sustained prosperity of it. With all the job cuts and layoffs going on right now we all should be thankful we have a place to work for. The idea of every employees taking ownership for the success of the business they choose to work for is critical for the long term sustained prosperity of it. With all the job cuts and layoffs going on right now we all should be thankful we have a place to work for.

]]> By: Steve Moore http://www.ducttapemarketing.com/blog/2008/12/04/marketing-is-everyones-job-2/comment-page-1/#comment-402528 Steve Moore Mon, 08 Dec 2008 19:40:34 +0000 http://www.ducttapemarketing.com/blog/?p=2264#comment-402528 If more companies did this then all marketing people would get a better reputation. I coach small businesses about the difference between internal and external marketing efforts and many times the internal marketing are much more critical. If everyone is not on-board with the business marketing message, branding, and goals then an infinite budget on external promotional campaigns can't overcome it. <a href="http://www.SPMsolutions.NET" rel="nofollow">www.SPMsolutions.NET</a> If more companies did this then all marketing people would get a better reputation. I coach small businesses about the difference between internal and external marketing efforts and many times the internal marketing are much more critical. If everyone is not on-board with the business marketing message, branding, and goals then an infinite budget on external promotional campaigns can’t overcome it.

http://www.SPMsolutions.NET

]]> By: JudyAnn Lorenz http://www.ducttapemarketing.com/blog/2008/12/04/marketing-is-everyones-job-2/comment-page-1/#comment-402519 JudyAnn Lorenz Mon, 08 Dec 2008 15:50:24 +0000 http://www.ducttapemarketing.com/blog/?p=2264#comment-402519 An informed and engaged employee does more WOM good in casual contact than can be measured. Besides the marketing gain, the engaged employee performs better regardless of his assignment. An informed and engaged employee does more WOM good in casual contact than can be measured. Besides the marketing gain, the engaged employee performs better regardless of his assignment.

]]> By: Eamon http://www.ducttapemarketing.com/blog/2008/12/04/marketing-is-everyones-job-2/comment-page-1/#comment-402504 Eamon Sun, 07 Dec 2008 16:39:48 +0000 http://www.ducttapemarketing.com/blog/?p=2264#comment-402504 Great post because you offer some practical steps about implementing a part of branding / marketing (employees as a core part of a brand) that is not easy at all. Great post because you offer some practical steps about implementing a part of branding / marketing (employees as a core part of a brand) that is not easy at all.

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