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  • Email Marketing Still a Great Small Business Tool

    Vertical ResponseHaving lots of channels and lots of ways for folks to receive relevant, education based content is a must.

    While social media and other web based marketing tools are getting most of today’s hype, email marketing to a list of willing recipients is still a very powerful way to market.

    Staying top of mind is often half the battle and a steady drip of information via email is a simple, effective and low-cost way to get this done.

    There are many great options for tools to use in your email marketing, but today I would like to tell you a little about Vertical Response and a free trial of 500 emails available to Duct Tape readers. You can get your 500 email trial here.

    I’ve use Vertical Response over the past few months to send my email newsletter and I can tell you that I really like the simple and very intuitive interface. When I did have a question or two, I found a real person on the phone that got me running right away. They also have a survey tool and recently added the ability to send snail-mail post cards to your list.

    They have a nice selection of email templates and monthly pricing as low as $10 per month.

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    Posted by: John Jantsch on Jan 30, 09 | 8:08 am
    Category: email marketing | Tags: ,

    Comments
    • A few years ago, I worked for a company that used verticlaresponse. They make a good product.
    • i'm building a small targeted email list. this is something i'm going to consider trying versus installed software packed on site server. hmmm. as long as the email is valuable people will return.
    • VerticalResponse is a solid email marketing platform. We have been using it for several months and have been getting good results and support.

      We also integrate our product ActiveConversion.com with VerticalResponse. Combining both products, we can follow and qualify our leads even after the email campaign. VerticalResponse has one of the best deliverability in the industry and its support team is great.
    • Love your work John. Keep it up mate.

      I've got to do the evangelist thing here and plug a company that I use (no I don't work for them!).

      Mailchimp. Google it. It's very simple and I've found it great to use. Vertical Response is good too. I guess it's just about finding the one that works best for you.
    • Its great. It would be great to have free trial offer.
      Is it your own services or you are promoting some one else software?
    • VerticalResponse does have its advantages which is great. Used it once on a campaign which I must say went really well.
    • I've heard good things about Vertical Response. I'm gonna give this trial a go, nothing to lose. If it goes well I've got some friends that would really appreciate the free trial.
      But even for 10 bucks a month it sounds like a good option
    • Chris
      E-mail is only good now if there is content. Most get deleted. We have had a lot of success with video e-mails.

      http://www.SceneStreamVideo.com
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