Comments on: When Highly Networked Meets Highly Engaged

By: Kris Bovay

Kris Bovay — Tue, 07 Apr 2009 23:23:14 +0000

I like the ‘theory of preferral’ – it makes a lot of sense, particularly when you look at how quickly some businesses are evolving.

By: Kurt

Kurt — Tue, 07 Apr 2009 19:34:09 +0000

This is some great insight. As a small business owner, I have realized the highly networked business model works best for me.

I received some extremely helpful consultation from Sam Horn (author of POP!) the other day. She helped me understand how to make my business stand out, and I must say, her methods are working and its only been about a week.

She is holding a tele-seminar April 16, on how to make your business POP! so it makes more money. I am definitely attending this because it’s only $9.

Follow this link http://samhorn.com/speaking/calendar/ and read the 2nd paragraph to find out about this tele-seminar.

Listen to John and Sam, and you will succeed. These people really know what they’re talking about!

By: Walt Goshert

Walt Goshert — Tue, 07 Apr 2009 17:06:17 +0000

“Hugs and handshakes”, both online and offline, are the Ying and Yang of Highly Preferred businesses.

I use “Ying and Yang” because while we’re engaged in building and fostering client relationships, whether it’s online or offline, they seem to require different skill sets, even almost different mindsets.

John, great job in applying terms to these marketing concepts.

By: KJ Rodgers

KJ Rodgers — Tue, 07 Apr 2009 15:34:44 +0000

Thats the spirit. High Preferred traits can be instilled into any business. It takes the willingness to adapt that is tricky

By: Dina Eisenberg (@CuriousDina)

Dina Eisenberg (@CuriousDina) — Tue, 07 Apr 2009 15:06:08 +0000

The theory is a godsend for service professionals, especially solopreneurs, who want to extend their reach.

Normally, I would agree John that one must master one task before taking on another, but in this case, it’s possibly, and maybe better to use both strategies simultaneously. I can envision a highly networked company having a difficult time integrating the highly engaged strategies (and vice versa). I’m eager to hear what others think.

By: Steve Baker

Steve Baker — Tue, 07 Apr 2009 14:48:06 +0000

Great visual to remind everyone the importance of both to create the best in networking and referrals. It is also a target to look at to see what areas we’re missing. I’m going to pass this on to my blog readers.
Thanks.

By: Dr. Ben

Dr. Ben — Mon, 06 Apr 2009 22:17:06 +0000

Thanks for the post! Reminds us it all comes down to people–networking and engaging w them…love the term “highly preferred business” and look forward to learning how to become that more & more and teach others the same!

By: John Jantsch

John Jantsch — Mon, 06 Apr 2009 18:47:09 +0000

@Jared, I don’t know I think you still have both of those parts but it’s a matter of a somewhat unique distribution channel is all.