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    • Thu Dec 17, 2009

    Practical Guide to Social Media

    Google Buzz

    Marketing podcast with OpenForum (Click to listen, right click and Save As to download – subscribe now via iTunes

    ScreenSnapzThe above podcast is an interview I conducted with OPEN Mic, hosted by Monocle editor Tyler Brûlé, as part of a social media special. Guests also include Adam Ostrow of Mashable and several very interesting small businesses from around the world.

    The project, sponsored by AMEX OpenForum, included a written guide to social media with contributions from Ostrow, Anita Campbell and myself. You can download the complete OPEN Book: A Practical Guide to Social Media

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    Posted by: John Jantsch on Dec 17, 09 | 10:10 am
    Category: Podcast, Social Media | Tags: , ,

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    • Again, great podcast John. It's nice to see you as the subject being interviewed for once.
    • Thanks John - it's a lot less work on my part too :)
    • With Government 2.0 and social media all the rage these days, sometimes we forget that successful implementation relies on the same business principles as any other information technology project.
      I've learnt a lot from this podcast.
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