Comments on: Six Pixels with Mitch Joel http://www.ducttapemarketing.com/blog/2010/01/06/six-pixels-with-mitch-joel/ Small business marketing blog Thu, 21 Apr 2011 08:39:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: robate159 http://www.ducttapemarketing.com/blog/2010/01/06/six-pixels-with-mitch-joel/#comment-411385 robate159 Thu, 14 Jan 2010 13:00:47 +0000 http://www.ducttapemarketing.com/blog/?p=4888#comment-411385 Small business<br><br>1. Often we forget the little guy, the SMB, in our discussions of the comings and goings of the Internet marketing industry. Sure there are times like this when a report surfaces talking about their issues and concerns but, for the most part, we like to talk about big brands and how they do the Internet marketing thing well or not so well.<br><br>2. The Center for Media Research has released a study by Vertical Response that shows just where many of these ‘Main Street’ players are going with their online dollars. The big winners: e-mail and social media. With only 3.8% of small business folks NOT planning on using e-mail marketing and with social media carrying the perception of being free (which they so rudely discover it is far from free) this should make some in the banner and search crowd a little wary.<br><br>3. According to the study, the most important tool for small businesses to succeed in 2010 is search engine marketing, while email marketing, public relations and social media cited as crucial for success.<br>23.8% of all small businesses reported that search engine marketing was the tool most needed for their business to succeed in 2010.<br><br>4. Small Business owners are largely forgotten. Thats why I only focus on them. I have experience several members of my family file bankruptcy due to small business failures. I also I suffered through 2 destroyed businesses due to failure however, in my failings I have learned some of the secrets to success. (Who can say they know it all?)<br>What I like about small business owners is that they are not afraid to take huge risks and lay it all on the line. But, I agree they do need a lot of help with their marketing. I think having them go the social media and email route is not only the least expensive but its also the most effective. Thanks for the stats!<br><br>5. With Facebook and Twitter being among the leaders of the Social networks, marketing as a small business is being transformed..<br>Respondents according to the Vertical Response survey appear to need some differentiation with the use of SE marketing and Social media Marketing<br><br><a href="www.onlineuniversalwork.com" rel="nofollow">www.onlineuniversalwork.com</a> Small business

1. Often we forget the little guy, the SMB, in our discussions of the comings and goings of the Internet marketing industry. Sure there are times like this when a report surfaces talking about their issues and concerns but, for the most part, we like to talk about big brands and how they do the Internet marketing thing well or not so well.

2. The Center for Media Research has released a study by Vertical Response that shows just where many of these ‘Main Street’ players are going with their online dollars. The big winners: e-mail and social media. With only 3.8% of small business folks NOT planning on using e-mail marketing and with social media carrying the perception of being free (which they so rudely discover it is far from free) this should make some in the banner and search crowd a little wary.

3. According to the study, the most important tool for small businesses to succeed in 2010 is search engine marketing, while email marketing, public relations and social media cited as crucial for success.
23.8% of all small businesses reported that search engine marketing was the tool most needed for their business to succeed in 2010.

4. Small Business owners are largely forgotten. Thats why I only focus on them. I have experience several members of my family file bankruptcy due to small business failures. I also I suffered through 2 destroyed businesses due to failure however, in my failings I have learned some of the secrets to success. (Who can say they know it all?)
What I like about small business owners is that they are not afraid to take huge risks and lay it all on the line. But, I agree they do need a lot of help with their marketing. I think having them go the social media and email route is not only the least expensive but its also the most effective. Thanks for the stats!

5. With Facebook and Twitter being among the leaders of the Social networks, marketing as a small business is being transformed..
Respondents according to the Vertical Response survey appear to need some differentiation with the use of SE marketing and Social media Marketing

http://www.onlineuniversalwork.com

]]> By: Mark McCulloch Success Coach http://www.ducttapemarketing.com/blog/2010/01/06/six-pixels-with-mitch-joel/#comment-411305 Mark McCulloch Success Coach Thu, 07 Jan 2010 20:15:05 +0000 http://www.ducttapemarketing.com/blog/?p=4888#comment-411305 Absolutely amazing blog always packed full of top quality information.<br><br>This particular blog post you have made is also very informative and helpful.<br><br>Thank you once again<br><br>Mark McCulloch Absolutely amazing blog always packed full of top quality information.

This particular blog post you have made is also very informative and helpful.

Thank you once again

Mark McCulloch

]]> By: robertsnahas http://www.ducttapemarketing.com/blog/2010/01/06/six-pixels-with-mitch-joel/#comment-411301 robertsnahas Thu, 07 Jan 2010 07:37:33 +0000 http://www.ducttapemarketing.com/blog/?p=4888#comment-411301 Extremely interesting podcast. I am in such agreement with being an author of your own book can significantly boost as a business owner's business or entrepreneur's career. Will pick up Mitch's book for sure. Thanks very much John and Mitch. Extremely interesting podcast. I am in such agreement with being an author of your own book can significantly boost as a business owner's business or entrepreneur's career. Will pick up Mitch's book for sure. Thanks very much John and Mitch.

]]> By: mitchjoel http://www.ducttapemarketing.com/blog/2010/01/06/six-pixels-with-mitch-joel/#comment-411300 mitchjoel Thu, 07 Jan 2010 05:07:10 +0000 http://www.ducttapemarketing.com/blog/?p=4888#comment-411300 Hey John,<br><br>Many thanks for your time and this conversation. One good turn deserves another: look for our conversation that we had live in Chicago last month on next week's episode of Six Pixels of Separation.<br><br>Have a great night! Hey John,

Many thanks for your time and this conversation. One good turn deserves another: look for our conversation that we had live in Chicago last month on next week's episode of Six Pixels of Separation.

Have a great night!

]]>