Comments on: Stop Trying To Be Better Than the Competition http://www.ducttapemarketing.com/blog/2010/01/12/stop-trying-to-be-better-than-the-competition/ Small business marketing blog Thu, 21 Apr 2011 08:39:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: PaintingDenver http://www.ducttapemarketing.com/blog/2010/01/12/stop-trying-to-be-better-than-the-competition/#comment-412318 PaintingDenver Tue, 09 Mar 2010 21:20:41 +0000 http://www.ducttapemarketing.com/blog/?p=4944#comment-412318 John, Great article helping show how to stand out from the crowd, being one's own self. <br>What we are doing others are not, Leading the Painting Industry again as a whole, along with Home Improvement for that matter, having the Nation's 1st. Online Payment Form built into a web site (for that industry of Home Improvement).<br><br>Notice I said Leading again, as we were the Originators of the term "Eco Paint" incorporating into name back in 1993. Long before Green Earth Friendly Paints became available to the retail market. Acronym ECO meant Economical as wells as Ecological back then, as it still does today, keeping both meanings at the forefront of our company philosophy. As of course providing Best service and pricing everybody will say. lol <br>Finally, in the last year, realizing it is not necessary to have url as company name, but keyword domains. Now almost monopolizing Yahoo and Bing in our local for several keyword domain websites getting top 1st. page rankings world wide, of course having our Flagship site <a href="http://paintingdenver.net/" rel="nofollow">http://paintingdenver.net/</a> where everything points to. <br>Look forward reading your next article!~Cal John, Great article helping show how to stand out from the crowd, being one's own self.
What we are doing others are not, Leading the Painting Industry again as a whole, along with Home Improvement for that matter, having the Nation's 1st. Online Payment Form built into a web site (for that industry of Home Improvement).

Notice I said Leading again, as we were the Originators of the term “Eco Paint” incorporating into name back in 1993. Long before Green Earth Friendly Paints became available to the retail market. Acronym ECO meant Economical as wells as Ecological back then, as it still does today, keeping both meanings at the forefront of our company philosophy. As of course providing Best service and pricing everybody will say. lol
Finally, in the last year, realizing it is not necessary to have url as company name, but keyword domains. Now almost monopolizing Yahoo and Bing in our local for several keyword domain websites getting top 1st. page rankings world wide, of course having our Flagship site http://paintingdenver.net/ where everything points to.
Look forward reading your next article!~Cal

]]> By: Scott http://www.ducttapemarketing.com/blog/2010/01/12/stop-trying-to-be-better-than-the-competition/#comment-411852 Scott Sun, 31 Jan 2010 06:58:13 +0000 http://www.ducttapemarketing.com/blog/?p=4944#comment-411852 John, I agree with you 100%. Success is all about differentiating yourself from the crowd. But like you say, it's not about pointing out the little features that make your product better than your competition.<br><br>It's about knowing your niche market. It's about answering their questions and fulfilling their specific needs. This approach takes time and effort but is certainly worth it. John, I agree with you 100%. Success is all about differentiating yourself from the crowd. But like you say, it's not about pointing out the little features that make your product better than your competition.

It's about knowing your niche market. It's about answering their questions and fulfilling their specific needs. This approach takes time and effort but is certainly worth it.

]]> By: Joy Johnson http://www.ducttapemarketing.com/blog/2010/01/12/stop-trying-to-be-better-than-the-competition/#comment-411849 Joy Johnson Sat, 30 Jan 2010 22:43:06 +0000 http://www.ducttapemarketing.com/blog/?p=4944#comment-411849 I've read this several times now and I just flat out disagreed until this morning. I'm always concerned with creating something of value and to me that means something new - different - original. I've always thought that if you can't be that, you're just a poor quality replica and nobody needs that. However, it goes with the "say it a different way" idea. Everyone's brain is wired differently, I know mine is wired very differently. Perhaps it really is as simple as understanding that presenting the same thing in a different way is serving up something "different" to those who perceive that difference - and they will probably number high enough to sustain one, no matter what level that requires. I've read this several times now and I just flat out disagreed until this morning. I'm always concerned with creating something of value and to me that means something new – different – original. I've always thought that if you can't be that, you're just a poor quality replica and nobody needs that. However, it goes with the “say it a different way” idea. Everyone's brain is wired differently, I know mine is wired very differently. Perhaps it really is as simple as understanding that presenting the same thing in a different way is serving up something “different” to those who perceive that difference – and they will probably number high enough to sustain one, no matter what level that requires.

]]> By: Aaron Houssian http://www.ducttapemarketing.com/blog/2010/01/12/stop-trying-to-be-better-than-the-competition/#comment-411781 Aaron Houssian Wed, 27 Jan 2010 13:52:50 +0000 http://www.ducttapemarketing.com/blog/?p=4944#comment-411781 That sounds a lot like Blue Ocean strategy to me. Don't try to be the best in class, make you own class, and you are by default the best in it, and even when the competition comes (and it will) you will have a huge lead. That sounds a lot like Blue Ocean strategy to me. Don't try to be the best in class, make you own class, and you are by default the best in it, and even when the competition comes (and it will) you will have a huge lead.

]]> By: maverick00010 http://www.ducttapemarketing.com/blog/2010/01/12/stop-trying-to-be-better-than-the-competition/#comment-411640 maverick00010 Fri, 22 Jan 2010 15:02:28 +0000 http://www.ducttapemarketing.com/blog/?p=4944#comment-411640 Interesting! I learn so much about affiliate marketing, thanks. Interesting! I learn so much about affiliate marketing, thanks.

]]> By: Phil Kelly http://www.ducttapemarketing.com/blog/2010/01/12/stop-trying-to-be-better-than-the-competition/#comment-411538 Phil Kelly Mon, 18 Jan 2010 20:42:33 +0000 http://www.ducttapemarketing.com/blog/?p=4944#comment-411538 Great article John. I definitely agree that emphasizing on being different rather than better is the key to a great competition. After all, everyone pretty much claims to be better than the other. So better than the competition is quite overused and has gotten to the point where tone is boring.<br><br>In my opinion, I don't think customers are interested to hear that your firm is better than the other, they more interested to know 'what is it about your service that is different, and how does it facilitate them reach their goals'. so yes, having a robust strategy to communicate how different your service is, is efficient than 'im better than... Great article John. I definitely agree that emphasizing on being different rather than better is the key to a great competition. After all, everyone pretty much claims to be better than the other. So better than the competition is quite overused and has gotten to the point where tone is boring.

In my opinion, I don't think customers are interested to hear that your firm is better than the other, they more interested to know 'what is it about your service that is different, and how does it facilitate them reach their goals'. so yes, having a robust strategy to communicate how different your service is, is efficient than 'im better than…

]]> By: ducttape http://www.ducttapemarketing.com/blog/2010/01/12/stop-trying-to-be-better-than-the-competition/#comment-411535 ducttape Mon, 18 Jan 2010 16:59:56 +0000 http://www.ducttapemarketing.com/blog/?p=4944#comment-411535 Plus, there really aren't that many new ideas left, it's brilliant execution of ideas that wins the day Plus, there really aren't that many new ideas left, it's brilliant execution of ideas that wins the day

]]> By: kayedennan http://www.ducttapemarketing.com/blog/2010/01/12/stop-trying-to-be-better-than-the-competition/#comment-411531 kayedennan Mon, 18 Jan 2010 11:07:43 +0000 http://www.ducttapemarketing.com/blog/?p=4944#comment-411531 So true about being different. I just read another blog about new business owners scared of their ideas being copied and the competition they will get. My comment was "how many years do you want to sell the same thing anyway?" Be innovative and always be looking ahead to the next product as well as the one you are marketing right now So true about being different. I just read another blog about new business owners scared of their ideas being copied and the competition they will get. My comment was “how many years do you want to sell the same thing anyway?” Be innovative and always be looking ahead to the next product as well as the one you are marketing right now

]]>