Comments on: Right and Wrong of PR Pitches http://www.ducttapemarketing.com/blog/2010/02/04/right-and-wrong-of-pr-pitches/ Small business marketing blog Thu, 21 Apr 2011 08:39:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: enrolled agent exam http://www.ducttapemarketing.com/blog/2010/02/04/right-and-wrong-of-pr-pitches/#comment-412300 enrolled agent exam Tue, 09 Mar 2010 10:28:57 +0000 http://www.ducttapemarketing.com/blog/?p=5133#comment-412300 With PR it is extremely important that you have something worthwhile to say. Relevance is key. It is always good to tie in your brand with current events if possible. With PR it is extremely important that you have something worthwhile to say. Relevance is key. It is always good to tie in your brand with current events if possible.

]]> By: wayn http://www.ducttapemarketing.com/blog/2010/02/04/right-and-wrong-of-pr-pitches/#comment-412078 wayn Fri, 19 Feb 2010 07:58:06 +0000 http://www.ducttapemarketing.com/blog/?p=5133#comment-412078 Great post.Good PR is an equally important marketing tool in generating sales leads. Great post.Good PR is an equally important marketing tool in generating sales leads.

]]> By: kenharperii http://www.ducttapemarketing.com/blog/2010/02/04/right-and-wrong-of-pr-pitches/#comment-412028 kenharperii Sat, 13 Feb 2010 23:20:38 +0000 http://www.ducttapemarketing.com/blog/?p=5133#comment-412028 Great post; helpful and interesting! Can see how it would be helpful to imagine being the person receiving the pitch, and then asking "What would I want to be getting from this exchange?" Good stuff! Thank you! Great post; helpful and interesting! Can see how it would be helpful to imagine being the person receiving the pitch, and then asking “What would I want to be getting from this exchange?” Good stuff! Thank you!

]]> By: ducttape http://www.ducttapemarketing.com/blog/2010/02/04/right-and-wrong-of-pr-pitches/#comment-411946 ducttape Sat, 06 Feb 2010 18:33:10 +0000 http://www.ducttapemarketing.com/blog/?p=5133#comment-411946 Thanks Laura - wait, desperation is a big turnoff? Thanks Laura – wait, desperation is a big turnoff?

]]> By: bushworlda http://www.ducttapemarketing.com/blog/2010/02/04/right-and-wrong-of-pr-pitches/#comment-411932 bushworlda Sat, 06 Feb 2010 11:27:42 +0000 http://www.ducttapemarketing.com/blog/?p=5133#comment-411932 Where to buy the discount <a href="http://www.jean-jeans.com/" rel="nofollow">True Religion Jeans</a> and <a href="http://www.jean-jeans.com/" rel="nofollow">Seven Jeans</a> with free&Fast shipping and cheap price.Huge selection for the desiner jeans here.Buy <a href="http://www.jean-jeans.com/" rel="nofollow">Seven for mankind</a> jeans with unbelievable price. Where to buy the discount True Religion Jeans and Seven Jeans with free&Fast shipping and cheap price.Huge selection for the desiner jeans here.Buy Seven for mankind jeans with unbelievable price.

]]> By: davinabrewer http://www.ducttapemarketing.com/blog/2010/02/04/right-and-wrong-of-pr-pitches/#comment-411926 davinabrewer Fri, 05 Feb 2010 21:45:20 +0000 http://www.ducttapemarketing.com/blog/?p=5133#comment-411926 I've long been a "give 'em what they need, get out of their way" type of PR pitcher; I either have a real story or not. It's worked as I get requests from writers and editors "do you have a client...?" because they know I won't waste time with fluff.<br><br>These lessons are a) right on the money and b) should be read by PR clients, or at least part of media coaching/training. Like you mentioned, PR is a major part of marketing and these lessons should matter to anyone, not just the PR pro. I've long been a “give 'em what they need, get out of their way” type of PR pitcher; I either have a real story or not. It's worked as I get requests from writers and editors “do you have a client…?” because they know I won't waste time with fluff.

These lessons are a) right on the money and b) should be read by PR clients, or at least part of media coaching/training. Like you mentioned, PR is a major part of marketing and these lessons should matter to anyone, not just the PR pro.

]]> By: lauraclick http://www.ducttapemarketing.com/blog/2010/02/04/right-and-wrong-of-pr-pitches/#comment-411925 lauraclick Fri, 05 Feb 2010 19:52:13 +0000 http://www.ducttapemarketing.com/blog/?p=5133#comment-411925 Love, love, LOVE this post! This is a clear example of how good PR should work. Unfortunately, in the attempt to be useful, many PR people turn into pests (i.e. follow-up calls with "did you get my message?"). PR folks could do well to get in the heads of who they're working with - busy journalists or bloggers - and figure out how to be helpful, instead of simply trying so hard to get what they want. Just as in dating, desperation is a big turnoff to journalists/bloggers. Love, love, LOVE this post! This is a clear example of how good PR should work. Unfortunately, in the attempt to be useful, many PR people turn into pests (i.e. follow-up calls with “did you get my message?”). PR folks could do well to get in the heads of who they're working with – busy journalists or bloggers – and figure out how to be helpful, instead of simply trying so hard to get what they want. Just as in dating, desperation is a big turnoff to journalists/bloggers.

]]> By: ducttape http://www.ducttapemarketing.com/blog/2010/02/04/right-and-wrong-of-pr-pitches/#comment-411913 ducttape Thu, 04 Feb 2010 21:45:42 +0000 http://www.ducttapemarketing.com/blog/?p=5133#comment-411913 Not heard from any others yet, still waiting though :) Not heard from any others yet, still waiting though :)

]]>