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Best Part of New Facebook Design Has Nothing to Do With Design

I know there’s still plenty of talk this week surrounding the new Facebook Timeline design and the various changes in the look and feel. But as I pointed out earlier this week, it’s still all about engagement.

To that point there were some very minor sounding changes that accompanied the design change and one of those is worthy of your attention.

The change I want to bring out is one made to the administration function and it’s something called the Activity Log. Accessing this function allows you to view a timeline of engagement on your page so you have a nice tidy little list of your posts as well as posts on other pages that tagged you in chronological order.

To the right of each post you can hover and see the number of likes, shares and comments as well.

To me this is a great way to manage some of your own engagement. I jump to this page to view and comment on updates that I’ve been tagged on and to talk back with folks that have commented on my updates.

I find this format to be much handier than jumping around and responding to update notices. I’ve been doing a better job of participating since this format came online.

To access the activity log you must be using your page as the page admin and not as your personal profile. You can switch by clicking dropdown arrow at top right of page. Once you do this you need to open the Admin Panel if it’s not open and then click on the Manage button and select Use activity log.

Once you complete these steps you’ll be presented with a list of activity that dates back to the time you created your page.

You can more info on the activity log from Facebook help pages

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