Small Business Marketing Blog from Duct Tape Marketing

About once a week I amuse the grammar troops by torturing some aspect of the language in my writing. Hey, I don’t do it on purpose and I love that I’m able to provide an otherwise cuddly group of individuals with a steady flow of chuckles.
I’ve had this post in the back of my [...]

This whole social media thing for small business can be confusing, I know, I speak to groups of small business owner routinely and hear things like – “I’m overwhelmed, I’m tired of the hype, what do I do first, how do I find the time.”
Update: The good news is a lot of people really want [...]

So much about the world we live and work in has changed. I suppose every generation feels that to some extent, but now it’s my turn to acknowledge it. I’ve owned my business for over twenty years and the changes in how we market, interact, collaborate, congregate, follow and lead have changed unalterably.
And with it, [...]

I’ve had the distinct pleasure of working with my friends at Palo Alto Software to play a part in creating a unique bit of software called Start, Run, and Grow Your Business. This low-cost tool is full of advice, tutorials and free stuff for every phase of getting your business going.
The software is available [...]

Word of mouth marketing is considered by many to be the most desired form of marketing. The trust, referrals, and overall brand building buzz that’s garnered by customers spreading the good word to prospects is worth its weight in gold. Some products, services, and experiences naturally produce chatter, but there are certainly things that any [...]

The content below is brought to you by a sponsor of this blog. From time to time I will feature content of this paid nature, but you can rest assured it will be infrequent, editorially relevant and representative of my mission to serve and support small business – Thanks

Small Businesses are the driving force behind [...]

If you are looking for a quick overview of blogging for small business, thinking about starting a blog, or already have a blog and need some tips for getting more from it, you might enjoy the following presentation I did as part of a series of webinars with email marketing service provider Vertical Response.

In [...]

I am giving a talk this afternoon at the Inbound Marketing Summit in Boston and here is the essence of the message I plan to deliver.
For the past 10 years or so I’ve been using this definition of marketing – Marketing is – getting someone who has a need to know, like, and trust you. [...]