Completely low tech and I love it

Card CuesEvery now and again in this web 2.0 world it’s refreshing to come across something that gets your attention and is decidedly not web 2.0.

One of the staples of some Duct Tape Marketers is the business card strategically placed on community boards in coffee shops and grocery stores. It’s not the right play for every business perhaps, but it’s dirt cheap and can gain some nice exposure for those in the home services business.

A reader of mine passed an ingenious little tool on to me to aid this tactic. The product is called Card Cues. The simple little device allows you to place up to 40 cards in a pre-configured little card holder and pin the entire little package to the bulletin board without taking but a little more room than a traditional business card.

A package of 10 costs you about a buck apiece with shipping. Just go get some. (If you are in the printing business they will sell you some templates that you can personalize for customers.)

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John Jantsch

John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine and the founder of the Duct Tape Marketing Consultant Network.