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Optimizing Your Tweets for Search

It's guest post day here at Duct Tape Marketing and today’s guest post is from Daniel Page– Enjoy! Twitter’s among the most powerful social networks in the world for brand awareness - which is why it’s of the utmost importance that you know Continue Reading

How to Use Cialdini’s Principles and A/B Testing to Increase Sales and Conversions

It’s guest post day here at Duct Tape Marketing and today’s guest post is from Anand Kansal  – Enjoy!  There is arguably no more important book in the world of persuasive selling than Robert Cialdini’s “Influence: The Psychology of Persuasion”. Continue Reading

Why Content Creation Is Everyone’s Job

This post is one in a series of tips designed to guide small business owners through the challenges of today’s startup environment and is sponsored by Canon MAXIFY – the printer lineup designed to help small business owners increase productivity so Continue Reading

Weekend Favs October Twenty Five

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don't go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a Continue Reading

Why You Need Social Media for Customer Support

It’s guest post day here at Duct Tape Marketing and today’s guest post is from Abby Perkins– Enjoy! There's more to running a successful business than having an incredible product or service. Those things may generate revenue, but to attract – Continue Reading

Marketers Must Be More Accountable Than Ever

Marketing Podcast with Paul Roetzer Back in the day all a marketer need do is create a compelling ad, run it in the right place and if sales went up, job well done. Today there are several hundred television options in a local market, Continue Reading

How To Avoid the 3 Most Costly Mistakes When Using Google AdWords

It’s guest post day here at Duct Tape Marketing and today’s guest post is from Adam Lundquist– Enjoy!  photo credit: Red X via WikiMedia CommonsDo you ever feel like your small business would get a better return on investment by literally lighting Continue Reading

The Secret to Getting More Repeat Customers

It’s guest post day here at Duct Tape Marketing and today’s guest post is from Rachel Daley– Enjoy!  So you’ve made a sale. "YES! I sold my product! Ultimate goal met!" Mmm... not quite. One of the most critical post-sale mistakes is to Continue Reading