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Growth Hacking is Just Effective Marketing

The term “growth hacking” is all the rage these days, and in my mind it’s a bit of a silly concept. (There are even several books dedicated to the topic) It's not that I think focus on growth is silly and I certainly don’t think using Continue Reading

Weekend Favs July Five

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don't go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a Continue Reading

Marketing Automation for Small Business

It's guest post day here at Duct Tape Marketing and today’s guest post is from Wendy Coombes– Enjoy! If you are a small business marketer, you know that the number of channels across which to deliver your key messages has increased Continue Reading

Gambling with Facebook Ads: How to Win Against a Stacked Deck

It's guest post day here at Duct Tape Marketing and today’s guest post is from Claire Pelletreau – Enjoy! “Facebook Ads is just like gambling! I got this rush every time I looked and saw that my numbers had gone up again!” Not everyone has this Continue Reading

The Paradox of Leadership

Marketing Podcast with Simon Sinek [Tweet "Bookstores have entire "self help" sections and not a single "help others" book - Simon Sinek"] For this week's episode of the Duct Tape Marketing Podcast I had a visit with Simon Sinek, author of Start With Continue Reading

We Don’t Need More Relationships

Okay, I know that title of this post may seem like a harsh way to make a point, but things have changed a bit. There was a time when marketing was about creating the message and sales was all about creating relationships – you got to know a Continue Reading

Weekend Favs June Twenty Eight

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don't go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a Continue Reading

Can Accounting Reports Really Be Beautiful?

It's guest post day here at Duct Tape Marketing and today’s guest post is from Tyler Nay – Enjoy! As a small business owner, what is more rewarding than focusing on the area of your business that you are most passionate about?  To invest your Continue Reading