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8 Tools I Use Every Day for Social Engagement

I get asked what tools I use for some of my daily social routines on a somewhat frequent basis. The other day I got that question and it dawned on me that many of the tools I’ve written about for the basic stuff have changed or evolved over the Continue Reading

Weekend Favs April Twenty

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don't go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a Continue Reading

Sales Is a Function of Marketing Pure and Simple

Over the years one of the great breakdowns in many of the small businesses that I’ve worked with lies in area of sales. Now it might be tempting to conclude that what I referring to is a lack of sales, but what I’m really getting at is a Continue Reading

Which Online Marketing Tools Lead to Substantial Growth?

Thursday is guest post day here at Duct Tape Marketing and today's guest is Lee W. Frederiksen, Ph.D. - Enjoy! There is a revolution going on in professional services marketing. More and more buyers are going online to learn about possible Continue Reading

Is It Good For Your Customer?

I get asked lots of questions about tools, tactics and networks these days. People want to know what to join, what path to take, what new thing is going be hot. The answer I find myself giving is almost always the same. The way you make Continue Reading

5 Ways to Turn Transactions Into Referrals

In today’s inbound marketing, content driven, socially connected world organizations have become very, very good at building trust, providing education and moving prospects to the point of buying, but not always as good at transitioning all the Continue Reading

How to Dissect a Prospect in 6 Revealing Steps

I believe the highest objective of a successful organization is the building of a vital community. Profitable companies everywhere have come to understand the power of community, even reaching far beyond the purchase of goods and services. A Continue Reading

Weekend Favs April Thirteen

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don't go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a Continue Reading