As part of the Make a Referral Week 2010 Education Series I highlighted the power of referrals and word of mouth marketing with a live event featuring the some of the brightest authors, speakers and thought leaders on the subject of referral marketing.
Ivan Misner, founder of BNI and author of The 29% Solution, Bob Burg, author of Endless Referrals and the Go-Givers Sell More, and Ben McConnell, co-author Creating Customer Evangelists make up a panel of what may be the worlds greatest single collection of thought leaders on the subject of referrals and word of mouth.