Free Template: How to Communicate Your Core Difference
All successful strategies have a core message. Like a traditional printed logo, a talking logo is a tool that allows your firm to verbally communicate the single greatest benefit of doing business with your firm, your core message. It will help you answer the question “What do you do for a living?” in a very powerful way.
Everyone has attended a networking event or Chamber of Commerce breakfast where you are given a minute to describe your firm… another great place to use your talking logo. When it comes to referral marketing, the talking logo is how you communicate the value of your firm to referral sources.
Download this form to:
• Build a talking logo for your firm
• Understand the pattern of the talking logo
• Make your logo powerful