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Duct Tape Marketing Newsletter

In this issue

Tuesday, December 15th, 2009

Featured Resource

Join the Duct Tape Marketing Coach Network in 2010

CoachJoin the Duct Tape Marketing Coach Network and become part of a network of small business consultants and coaches across North America that are discovering the tremendous power behind the Duct Tape Marketing Brand, Tools, Programs and Systems.

Let our brand open doors and help you take your business to the next level. We are looking for marketing professionals with a passion to serve small business.

Exclusive access to provide our newest program - Social Media Pro!

Live Discovery Webinar - Enroll for an upcoming session here - to learn about the opportunity.

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Featured Resource

Free Report - The Science of ReTweets - Dan Zarella

Dan Zarrella has released a great free research study for anyone wanting to get better at the art of twitter call the "The Science of Re Tweets Report" complete with user feedback and the basic transcript of the talk he gives for each slide into one downloadable 22 page PDF.

 

 

 

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Featured Article

5 Trends That Will Shape Small Business in 2010

This article is a reprint from my column at AMEX OPEN Forum from Dec 08, 2009

2009 was a pretty wild year in the world of marketing. While social media was building up steam in previous years, it pretty much went mainstream this past year. In fact, many businesses became fatigued from hearing so much about Twitter, Facebook, and social media in general.

As the hype settled and people began to understand how to use and integrate these new platforms, more change was brewing. The evolution that was social media in 2009 set the table for the realization of some significant trends to bubble up into the world of small business in 2010.

The groundwork for some of these trends has been in place for years, but I think we will see small business owners finally start to embrace the following five significant expansions in the New Year.

1) Real time is big time

At some point in 2010, all search results will consist of real-time information, scores, reviews, tweets and all, right there and up to the minute. We’re addicted to up to the minute connection and we want more. It’s kind of like the Meryl Streep line in Postcards from the Edge, “Instant gratification isn't fast enough.”

Most everything we do will be instant. Google Wave wants to introduce real-time collaboration.

An iPhone app called Shazam will tell me the name of the song playing on a coffee shop stereo right now. Oh, and I can buy it on iTunes, right now too.

Another, called Red Laser, will tell me where to get an item from a photo. It will also give me the best price available for the item anywhere, right now, from a bar code scan.

Read the Rest of the Article Here-->

Image credit: prosto photos

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John Jantsch is a veteran marketing coach, award winning blogger and author of Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide.

He is the creator of the Duct Tape Marketing small business marketing system. You can find more information by visiting http://www.ducttapemarketing.com

You may reprint this article in its entirety if you attribute the article to John Jantsch and include the information about the author above.

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Featured Reading

The 4 - Hour Workweek - Timothy Ferriss

4-hour Workweek is back with over 100 added pages of expanded and updated content including tips from readers, case studies involving people who have successfully reinvented themselves as a result of Tim's book.

Lots of high-tech shortcuts for living like a millionaire without being one.

 

More info here

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Featured Listening

The Girl In The Other Room - Diana Krall

I can listen to Diana Krall all day long and do quite often, but somehow I missed this
album, featuring songs she co-wrote with hubby Elvis Costello. She is an incredible
piano player but there's a element to vocals in this album that I've never heard on her covers of jazz standards.


More info here

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2009 Duct Tape Marketing - all rights reserved - reprint rights with full attribution.
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