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October 5, 2010 - Duct Tape Marketing News

Cool Tools
Tools, links and services we found this week

The Internet Marketing Handbook - Over 100 resources from the folks at SEOMOZ.org

TwitExport - fill out a form and export a list of your Twitter followers. This is in beta so you can only do 100, but could be interesting marketing tool.

Concept Feedback - Feedback crowdsourcing for web and graphic design

duct tape marketing coachThis issue of the Duct Tape Newsletter is sponsored by the Duct Tape Marketing Coach Network. We're looking for experienced marketing consultants and coaches that want to generate greater profits by partnering with a national brand and marketing system. More info here

Featured Story

Turn Customers Into Stark Raving Advocates With a Customer Development System

By John Jantsch

The goal of a business is to create a customer, but the goal of a healthy, growing business it to create a customer that also creates customers. The way to do this is to make sure you over-deliver and create an experience that exceeds expectations so your customers have little choice but to tell their friends and colleagues.
Read the rest at AMEX OPENForum

Marketing Links
Posts from my personal blog reader

8 Bad Habits that Crush Your Creativity and Stifle Your Success
It’s a myth that only highly intelligent people are creative. In fact, research shows that once you get beyond an I.Q. of about 120, which is just a little above average, intelligence and creativity are not at all related. from copyblogger

How to Boost Profits with Clear Client Focus
Joyce has been a corporate facilitator for 25 years. She’s made enough money to survive, but retirement is drawing near and Joyce is concerned for her future. Mike is just starting out as a solo SEO strategist. He launched with a bang; two large projects that kept him busy and profitable for five months. While he has a few prospects in the picture, Mike isn’t sure what’s next. from inc.com

This issue of the Duct Tape Newsletter is brought to you by Wall Street Journal Bestseller - The Referral Engine - Teaching Your Business To Market Itself by John Jantsch - Found wherever books are sold - More info here

Social Media Buzz
Listening to the conversation online

Social Media Demographics: Who's Using Which Sites?
Followers, Likes, Retweets, Subscribers… Is any of this stuff important? I’m sure you’ve listened to both sides, “get more followers” and “numbers are not important”. There is a lot of noise on both sides, people telling you that numbers are important are usually trying to sell you some kind of software and people telling you they’re not, have 50k followers and get retweeted like crazy. So which one is it? from socialmouths.com

Tweet of the Week
One interesting or at least entertaining tweet

BobBurg: "While U've got 2 admire the 1 who "has no fear", U've really got 2 respect the 1 who has fear...and acts anyway!"

 

Original Tweet


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