DuctTapeMarketing.com
August 23, 2006
In this issue:
Resource #1 -
Become a Duct Tape Marketing Coach
Resource
#2 -
iStockPhotos - royalty free photos
Main Article
- Top 10 Small Business Productivity Tools
Resource #3
- Duct Tape Marketing Blog Channel
Resource #4
- Duct Tape Marketing Podcast Channel with Podango
Free Magazine -
Free Sales and Marketing Magazines
Featured Reading -
Small is the New Big -
Seth
Godin
Featured Listening -
Diana
Krall
- From This Moment On
I've been doing some updates on the Duct Tape Marketing site - if you haven't dropped by for a while you should.
You can always view past newsletter issues here!
Duct Tape Coaches - Duct Tape Marketing Authorized Coaches - coming to a town near you (already spanning the USA, UK and Canada!)
Think you might want to become a Duct Tape Marketing Authorized Coach?
Find out more here
Next Training Intensive is September 22-23!
To become a coach Email John Jantsch or
call 866-DUC-TAPE (382-8273) and visit
Duct Tape Marketing Coach
to get details and listen to an audio overview.
Featured
Resource #2 -
iStockphotos
If you make presentations, have a
website or need to tell a story in your marketing materials, a good photo
can help you connect with the readers and viewers. I've recently partnered
with iStockphotos
because I can always find the image I need at a very reasonable cost. They
even have a $1 bargain bin.
My Top 10 Small Business Productivity Tools
You've only got so much time in a
day - use technology to leverage your time
 By John Jantsch
Technology can make life much easier for the small business owner who
typically spins many plates. Today I would like to share my favorite
productivity tools 9 technology based 1 very low tech.
Dual Monitors
Most newer computers running Windows XP can add a monitor to the
configuration with little work. This dual monitor set-up gives you twice the
viewing area and allows you to open programs and move them from monitor to
monitor without toggling between programs.
 Dymo
Label Printer I ship lots of packages and love the ease of
this label printer hooked up through a Stamps.com account. You can purchase
just about any label configuration and even print individual stamps if you
like. When I ship packages through Stamps.com the printer creates a
confirmation bar code that alerts me when the package has been delivered.
Garmin Nuvi 350
A mobile GPS device that gives out great directions on a turn by turn
basis, even when you are walking. The Nuvi also stores music and audio books
files, translates languages and acts as a travel alarm clock. You can add
USGS topo maps for hiking and I have found folks on the Internet starting to
add things like subway maps.
 Mp3
recorder I love the Olympus WS300M Digital recorder because it is
relatively inexpensive and allows me to record up to 8 hours of voice
recordings. Ive used this device to record a podcast interview, create an
audio information product and interview clients to help them create
marketing materials. Once I record an interview I simply plug the device
into my laptop and transfer the mp3 files to my computer for editing.
Windows smart
phone My Motorola phone runs Windows and allows me to carry around
Outlook, Word, Excel and PowerPoint on my phone. Im never offline with this
device (wait, is that a good thing?) Ive even given presentations with the
phone hooked up to an LCD projector. Add a program like and I can get
restaurant reviews, ground transportation options, events and other updates
for any city I am in.
Basecamp
This is an online project management tool and one t hat
I use with all of my clients and coaches. It allows me to easily set-up an
extranet for each client where we can store all communications, collaborate
on documents, allow third party access for a vendor, and upload and store
all manner of files related our work together. The work is always available
via an Internet connection.
Moleskin
notebooks The most untechie tool I use. I always carry one of
these
pocket size notebooks with me to capture ideas, to-dos, innovations,
recommendations or any other random thoughts that pop into my head. I love
to store these when I filled one up and then go back and revisit them from
time to time to see some of the crazy ideas Ive had. I love the feel of
writing in these books with a
Sensa roller ball pen.
 Wireless
card When I carry my laptop, which I do most of the time, I can
get online in an increasing number of places. Before long many cities will
offer wireless access as a service. As most wireless access points are
unsecure, meaning hackers can potentially tap into your session, it might be
a good idea to add a
mobile router
with a firewall if you are going to be doing a lot of shopping or buying
airline tickets while you wait for your next flight. Get the Bluetooth
option when you get a card so you can hook up with other wireless devices
such as printers and keyboards.
Hotspot connection
I use TMobile as my mobile phone service provider and pay the extra $19.95
per month for unlimited use of TMobile Hotspots. The TMoblie network
includes Starbucks, so I pretty much have mobile office thats never more
than a block or two away, no matter where I am.
 ACT
I use ACT software as my contact manager and marketing tracker. I can
preload an entire series of letters and other forms of contact and keep
track of phone calls, emails, requests, purchases and other data on each of
my contacts. The upcoming release promises much more integration with
Outlook..
~ ~ ~
John Jantsch is a veteran marketing coach, award winning blogger and author of Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide published by Thomas Nelson - due out in the fall of 2006
He is the creator of the Duct Tape Marketing small business marketing system. You can find more information by visiting http://www.ducttapemarketing.com
You may reprint this article in its entirety if you attribute the article to John Jantsch and include the information about the author above.
Duct Tape Resource: Duct Tape Marketing Blog Channel Recently, I added 14 new blogs on specific small business topics to the Duct Tape Marketing Blog Channel bringing the total to 22. The collective brainpower coming from this blog network will make it the place to go for small business information.
I have added a Duct Tape Marketing Blog Channel Digest page that allows you to visit one page and view the most recently updated content.
Duct Tape Marketing Radio
Station with Podango
I am putting together a Duct Tape
Marketing podcast radio station for s mall
business owners in conjunction with a new service called
Podango. I am looking for small
business experts who currently produce a podcast or would like to, to join
the station. The format will combine many podcasts so that listeners and
subscribers can begin to view the channel much like they would a radio
station with set programming each day and each week. The service is still in
beta but
send me an email if you would like to suggest your idea to be a part of
the station.
Featured Reading - Lots of
Bonuses from the authors if you buy today!
Small is the New Big - Seth Godin
 I
spent a few minutes chatting with Seth Godin, arguably one of the more
articulate identifiers of emerging marketing reality (wow, that's a
mouthful) and author of the newly released -
Small Is the New Big: and 193 Other Riffs, Rants, and Remarkable Business
Ideas. Seth irritates as he inspires masses of blog readers at
Seth's Blog
and accurately identifies what's going on in the world and mind of the
consumer these days.
Listen to an interview I did with
Seth here
Duct Tape Marketing podcast - have a listen
Featured Listening
From This Moment On - Diana Krall
Who couldn't stand a little more romance in their life. For my money, Diana
Krall singing classic Sinatra, Ella, Nat King Cole tunes is about as good as
it gets. |
Featured Resource #1
The Duct Tape Marketing Small Business Marketing System 
This complete small business marketing program contains 15 workbooks, 12 audios CDs - packaged in a Duct Tape Marketing 3 ring binder. This is the same tool I use to coach my clients. Find out more.
Featured Resource - The Duct Tape Marketing
Workshops - Does Your Group Need a Practical Small Business Marketing
Speaker?
 I am available to present small business marketing workshops, seminars and keynotes to groups and associations.
Find out more here
Featured Resource #3 - Digital Version Now Available for Immediate Download 
Referral Flood - How to generate a flood of new business without spending one dime on advertising
The complete referral
marketing system with over 50 real world referral tactics, examples and
forms.
Resource - Get Local Search Engine Traffic
Dont Let Your Small Business Get Left Behind in the Local Search Engine Game
Get your local business found online automatically by local prospects with a Duct Tape Marketing Local Search Engine profile. One of the best ways to get your business found in your town by local prospects. More Featured Resource #3 - Blog Lightning - How To Create and Promote Your Blog In A Flash Drawing from my experience creating blogs, including my award winning Duct Tape Marketing Blog, I have launched a complete step-by-step guide that takes you by the hand and shows you exactly what to do to instantly create and promote a successful blog for your business.
You also get 14 video screencast tutorials that allow you to watch over my shoulder as I actually do the steps I outline in the system - It does not get any easier than this! - Order Blog Lightning
Featured Free Magazine
 Request Your Free Magazine
Sales and
Marketing Magazines Collection of free magazines, white papers and
podcasts for small business marketing. Duct Tape Marketing Podcast
Tune in each week as I interview some of the brightest business experts, authors and entrepreneurs. Subscribe and get the Duct Tape Marketing Podcast delivered to your iPod or other mp3 player.
Listen Now! |
