Wed Jan 02, 2008
Google's Webspam Chief Visits Duct Tape Marketing
Marketing podcast with Matt Cutts (click to listen or right click ans Save As to download)
Matt Cutts is the head of Webspam for Google and in this episode he shares his tips for ranking well on Google. (For the record, starting a blog was one of his highest priority tips.)
We spend a fair amount of time validating the fact that well thought out blogs will help you rank higher in the search indexes. That's enough ROI to do it.
He also confirmed that the meta description tag and alt attributes are currently used by Google. In fact, we cover most of the on page code tags and attributes.
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