Marketing With Public Relations Resources

The Basics of Public Relations for Small Businesses

PR Web -http://www.prweb.com
has offered free online press release distribution services since August 1997. Since then PR Web has gradually made the transition to a fully integrated press release newswire service. They are the largest Newswire catering to small and medium sized companies and organizations and one of the largest online press release newswires.

Yahoo News – http://news.yahoo.com/

Google News – http://news.google.com/

News Alert Services

Sign-up and register your company name, keyword, search term or industry and receive automatic notifications when news on the subject is available

Yahoo – http://alerts.yahoo.com/config/set_notification?.t=n

Google – http://www.google.com/alerts

MSN – http://alerts.msn.com/Alerts/Default.aspx

Technorati – http://www.technorati.com monitors the world of blogs and can be a great way to find out what people in the blogging world are saying about topics

Media Directories

Bacon’s – http://www.bacons.com/

AScribe – http://www.ascribe.org/

Newspapers – http://www.newspapers.com/

Gebbie Press – http://www.gebbieinc.com/

How To Write A Press Release

Instant Press Release - http://www.ducttapemarketing.com/Instant-Press-Release.htm free online press release writing tool

Paul Hartunian -http://www.hartunian.com

Newswire

PR NewsWire
Provides comprehensive communications services for public relations and investor relations professionals ranging from information distribution and market intelligence to the creation of online multimedia content and investor relations web sites. PRN’s 33,000 members consist of communications firms, government agencies, and companies including 70 percent of the Fortune 500

Media Insider
A free service for the PR community, Media Insider is hosted by PR Newswire and ProfNet, its expert directory linking reporters to 11,000 media relations professionals. Among the departments for registered users (it’s free): media placement intelligence, reflections on the practice of PR, and a bulletin board for jobs in PR.

Business Wire
The first newswire to establish an Internet Web site in 1995, BW delivers company-generated news and multimedia content to traditional and online newsrooms, targeted journalists, and other wired news consumers. Provides free access to member company news archives, including profiles and electronic media kits.

Assignment Editor
Extensive links, links, links to media and reference resources. Burrelle’s Information Service
The place to *buy* television & radio program transcripts, media directories, media monitoring.

Factiva – http://www.factiva.com/

Blogs on Public Relations

PRFuel – http://www.prfuel.com/

PRMachine – http://prmachine.blogspot.com/

Strategic Public Relations – http://prblog.typepad.com/

Blog Business World – http://www.blogbusinessworld.blogspot.com/

The New PR Wiki – http://www.thenewpr.com/wiki/pmwiki.php – This wiki is a repository of relevant information about how the PR practice is changing, a collaboration tool for PR professionals and people interested in the practice of public relations and an open space where anyone can ask questions, post ideas, or start a project.

Press Release Distribution

PRWEB – http://www.prweb.com

ExpressPress – http://www.xpresspress.com/

Ereleases – http://www.ereleases.com/index.html

Media Post
Since 1996, Mediapost.com has been the leading advertising and media Internet portal providing free tools, news, and directories to help our more than 36,000 members better plan and buy both traditional and online advertising.

Market Wire
Market Wire provides press release distribution of corporate news and media advisories directly to leading newspapers, broadcast outlets, newswires, consumer and trade publications, analyst terminal systems, Web sites and online databases around the globe.

Press Release Tools

Digital Talent Agents - provides agency representation to niche experts who are interested in getting published online to grow their online presence, brand awareness, audience and authority.

Pitch Engine – Sharing with your customers has never been easier.  Publish news, promotions and more to all sorts of mediums, not just email.

HubSpot’s Press Release Grader – Evaluates your press release and provides a marketing effectiveness score.

Evan Carmichael – Use the Press Release Builder to put your company in the spotlight.

iPressroom - Content management software that works with most browsers and enables non-technical personnel to upload, approve and publish press releases and more.

Vocus – Do it all in no time with the award-winning PR Software for Vocus.

Summitsoft - PR Software.

Media Magnet Pro – Targeted Press Release submissions without the expensive costs.

MyPRGenie – Distribute your news with one click.