Stop Getting Paid Last. Start Leading With Strategy.
License the system that turns you into a high-trust strategic advisor, so you can charge more, work less, and finally stop being treated like “just the marketer.” Start Leading With Strategy.
Get Certified in 3 Days and Transform Your Business
Strategy is the product.
The consultants earning more and working less? They’re not doing better marketing.
They’re selling strategy first and getting paid before a single ad or email goes live.
You can too.
Join the Strategy First™ fCMO+ Certification. In just 3 days you’ll license and learn to sell and deliver a repeatable $10K+ strategy engagement and turn projects into $10K/month retainers.
Not ready to talk to someone yet? Start with our AI Advisor.
Ask anything about the fCMO+ Certification - pricing, fit, what you get, anything!
Watch the below video to learn more
You know strategy matters, but it's so hard to package and sell it.
Introducing the Strategy First™ fCMO+ Certification
from Duct Tape Marketing
Is This Marketing Certification Right for You?
Live 3-Day Virtual Training + Entry Into the Duct Tape Marketing Network
Next Certification: March 3-5, 2026
What You’ll Get:
Who Should Join:
Success Stories from Our Network

The ROI has been extraordinary. We paid a fee to license the Duct Tape Marketing system but we already made two $60,000 deals in just two weeks. It's a much bigger value than the price we paid.
Robert Talac, MD, PhD
Fractional CMO
I was able to define my value to the marketplace and shift from project work to monthly retainers.
I went from 0 to 20+ clients in my first year with a steady flow of new clients each year.
Tom Shipley
Cole-Dalton Marketing
The return on investment has been significant and immediate. Within just a month of joining, we’ve seen a rapid increase in sales... I see the potential for continuous growth as we can now sell standalone services that lead to retainer clients.
Tina Smith
Creative LLC
How We Support You


Learn the System


Win Your First $10K Strategy Client


Build Recurring Revenue


Business Building Support
proven, time tested system.
That means most participants 3X their investment fast almost immediately.
you don’t need to work harder. You need a new system.
Traditional Consulting vs. Strategy First™ OS
What Happens When You're Stuck in the Traditional Consulting Model?
What Happens When You Switch to Strategy First™ Operating System?
Join 400+ consultants, coaches, fractional CMOs, and agency owners who have scaled their businesses with this proven system.
Upcoming Training: Reserve Your Spot Before It’s Full
Next Certification Date:
March 3-5, 2026 - LIVE
Limited Seats Remaining
Learn From Industry Experts
Duct Tape Team leading experts in marketing strategy & consulting.

Sara Nay
Sara is the CEO of Duct Tape Marketing and has spent the last twelve years working with agencies and consultancies, helping them build recurring revenue streams as well as systems and processes that enable them to scale. She is also the author of Unchained:

Lisa Blank
As a seasoned marketer and leader at Duct Tape Marketing, Lisa brings extensive experience in managing teams and delivering scalable growth for clients. During the certification, she teaches essential sessions on building and leading teams, managing client relationships, and driving profitability through key business metrics.

Kacia Hughett
Leads our team and clients at Duct Tape Marketing. She works directly with clients to implement Strategy First™ and marketing OS. She has led some of the firm’s most successful client work.
What You’ll Learn in Just 3 Days
Strategy First™ OS Deep Dive

See How Others Have Transformed Their Business
"I am already making 40k a month from clients I landed with Duct Tape Marketing's teachings."
Matt Sibert
Lucyd Media
"There's so many success stories, so why struggle alone? Come alongside an elite group of marketers who all support each other with a proven methodology that works over and over."
Bruce Dell
StructureM Digital Marketing Agency
"If you're considering going through the certification training with Duct Tape Marketing, I would highly recommend it."
Kalen Arreola
KMC Digital
"Our existing client portfolio has grown, our new business is exceeding targets, and we are on track to 2x revenue in 2026"
Megan Kacvinsky
Point to Point

Other programs might help you with aspects, like getting leads or refining your value proposition, but they don’t give you a complete system to build and grow a business. Duct Tape Marketing is the only one I’ve found that checks all the boxes—with a repeatable framework that covers getting customers, delivering value, and scaling effectively.
Everything you need for a very affordable price
And, you'll immediately join our Network Community
The community is the best way to maximize your investment as you receive:
FAQs
It’s a live, 3-day virtual certification where you’ll learn how to sell and deliver the Strategy First framework — a complete, proven client engagement you can begin selling immediately.
You're getting a complete, sellable marketing strategy engagement — including:
The full Strategy First process
Templates, worksheets, and deliverables
Proposal language and pricing guidance
Live 3-day training and certification
Ongoing access to tools and updates
This is not just training — it’s a ready-to-deploy product you can offer to clients for $5K–$10K+.
Perfect for consultants, coaches, agency owners, fractional CMOs, and marketing pros who want to stop selling scattered services and start leading with a strategic offer that builds trust and drives long-term client relationships.
Yes — and that’s the whole point. You’ll leave with everything you need to package and sell Strategy First as a premium engagement. Many certified consultants sell it as a standalone $7,500–$10,000 offering or use it to launch retainer relationships.
The certification is taught live via Zoom over two days. It’s interactive, hands-on, and focused on helping you both understand and implement the process. Recordings are available after the sessions.
Live, 3-day certification
Sales assets, proposals, and pricing structure
All deliverables and templates
Official certification and license to sell Strategy First™ engagements
Access to future updates to the Strategy First materials
Once you attend the 3 day training you’ll be certified to deliver Strategy First, have everything you need to start selling it immediately, and gain ongoing access to tools and updated materials.
As a member of our network, we will provide ongoing marketing support assets to help you position and promote the offer, training on business building topics, community access, strategic partner access, and opportunities to join quarterly workshops and monthly masterminds
Absolutely! Many of our members charge $10K-$15K for Strategy First engagements and $5K-$10K per month for retainers.
We teach you how to price for value, so you can charge premium rates with confidence.
We’d love to chat! Click below to book a free call and we’ll answer any questions to see if this program is the right fit for you.
Join Now & Start Landing High-Value Clients!
The Sooner You Join, The Sooner You Land Your First $10K+ Client.

The Duct Tape Marketing Consultant Network has helped these consultants and agency owners reach new levels of business growth. We are here to help you do the same
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