SEO Isn’t Dead, It’s Simply Hiding

Look around today, and you’ll find any number of pundits declaring that SEO is dead. No, SEO is most certainly not dead,…

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Weekend Favs November 19
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source […]
5 Memorable Lead Magnets Guaranteed to Increase Your Conversions
“Subscribe to our newsletter!” You’ve probably run into this pop-up form more than a few times. And more than a few times, you’ve politely declined the offer. After all, why would you subscribe? You have enough spam and useless rubbish in your inbox, even without (yet another) newsletter. This is how your reader feels. They […]
How to Rock Your Personal Brand on LinkedIn
iTunes | Android | RSSMarketing Podcast with Viveka von Rosen Poll a group of marketing experts and about half will tell you LinkedIn has little value in the marketing mix. My guess is that most that feel that way are only thinking of mining for and closing deals. Though a lot of business is […]

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5 Keys to Adopting Marketing Automation
When it comes to online marketing, there’s a lot to keep up with. What messages should you send via email? Who is interacting with your social media pages? What are prospects looking for when they visit your website? One way to keep up with all of your marketing channels and messaging is to use marketing […]
Everything You Need to Know About Podcasting
iTunes | Android | RSS Marketing Podcast with John Lee Dumas Ok, so maybe the title of this post is a little bold, but in this episode, I talk mostly about podcasting with one of the most prolific podcasters on the planet. If you’re a longtime reader you know that I think podcasting is an amazing […]

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If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

Why Building Community Is Harder Than It Looks
This past month I was able to experience community in its most potent sense on two separate occasions, and I came away with an important insight about building community. Marketers today realize that a vibrant, engaged, loyal community is perhaps the greatest asset a brand can possess and often leads to an extremely profitable enterprise […]
Weekend Favs November 5
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source […]
Growing Your Small Business with Geofencing
Geofencing and Your Small Business Geofencing is a location-based mobile service that allows businesses to send notifications to smartphone users within a specified geographical area. It is widely utilized as a marketing tool to directly engage potential customers in the area by sending promotions and information straight to the consumer’s phone.  Because small businesses are typically […]
Typical Opt-in bribes are dead! Learn 2 Effective Ways to Skyrocket Your Email List
Back in the day, people used to sign up for an email list for anything. Just offer an eBook and you could see your sign up rate growing rapidly. This strategy will still work; however, it is not as effective as it used to be. Since more and more publishers are offering generic opt-in bribes […]

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