Why You Must Create a Total Online Presence Right Now

Your website is the hub of your online presence and is clearly a must in this digital world. However, it’s only one piece…

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Duct Tape Workshops in New York Area
Attention New York Area Duct Tape Fans I am conducting 2, two-day workshops on the East Coast over the next week and wanted to let my readers know that these session, while held for members of the National Association of Tax Professionals, are open to non-members as well. Let me just tell you that the […]
How Viral Is Your Referral Marketing?
Lots has been made of late about viral marketing. There are many fancy definitions of what this actually is, but I’d like you to think about it as an automated form of referral. Any business can look for and implement ways to make their referral marketing efforts more viral in nature. I use a “tell […]
Small Business Faces to Know?
Ramon Ray over at SmallBizTechnology.com has a clever post featuring pictures of people that he thinks small business folks should know. (Yes, somehow I made this list, but there really are some others on it that you should get to know) Most of the members of the list are journalists that cover the world of […]

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One of the Best Duct Tape Marketers on the Planet
A week or so ago I pointed out an article I had read in Inc magazine titled the Coolest Start-up in America. The article profiled a company called TerraCycle. TerraCycle has taken the plant world by storm by creating a fertilizer made by feeding organic waste to worms and turning the worm castings into a […]
Entrepreneurs Panel at USA TODAY
Jim Hopkins, small business columnist for USATODAY, is pitching his Entrepreneurs Panel — a virtual advisory group of business owners and their allies who are often quoted in USA TODAY and on his blog. Have a look and sign-up!

Subscribe to the Duct Tape Marketing Podcast

If you know your small business needs marketing, but don’t have the time or resources, look no further. The Duct Tape Marketing podcast covers everything from earning referrals to managing time and being more productive.

7 Different Kinds of Smoke
The title of today’s post is a reference to a recent Owen Wilson movie – You, Me and Dupree. In the movie, Wilson’s character, Dupree, finds himself when he finally realizes that there are many ways to get to the same place. (Okay, that my interpretation anyway.) One of the things that challenges many small […]
The Small Business Reverse Testimonial Referral Tactic
Every now and then I like to post a simple tactic that readers can put to use today. This is one of those posts. I’m a big fan of acquiring testimonials from happy clients to sprinkle through your marketing materials. I know this technique gets overdone by the Internet marketing crowd, but when a prospect […]
Small Business Pay Per Click Advertising
I conducted a nice interview with Internet marketing expert Catherine Seda on the Duct Tape Marketing Podcast. Catherine is a columnist for Entrepreneur magazine and instructor for eBay University. She’s also author of the best-selling book, Search Engine Advertising, and creator of the new training course Search Marketing Mastery: Pay-Per-Click. I addition to pay per […]
Tom Kane's Legal Marketing – A Blog Done Right
I want to point out a blog I think you should visit – The Legal Marketing Blog by Tom Kane. This blog is about marketing your legal practice, so on the surface you might wonder what I would be doing reading it. I want to point it out because Tom’s blog is not only well […]

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