Disrupt or be Disrupted

In a few short years much of what you do, make, fix, sell, and ship, won’t mean much to anyone. In fact,…

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Women Entrepreneurs Will Someday Rule the World
I suspect that women entrepreneurs already do rule the world, but they’re allowing our male egos to think differently for the moment. I live with five women and have worked with countless women business owners over the years and they just have an unfair advantage. Want to know what I think it is? The women […]
Don't Let Your Small Business Get Left Behind in the Local Search Engine Game
I find the entire category of local search fascinating. The fact that people are increasingly turning to the Internet to hunt down businesses around the block makes this trend one that you can’t afford to sit out. When someone wants to find a local shoe store they type something like South Dallas Shoe store kids. […]
Online Social Networking is Really Neither Social or Networking
I like reading TechCrunch but if I read about another online social network start-up I’m going to throw up. Here’s my belief on this fad – online social networking is neither social or networking. Hey, I’m as up on the whole Web 2.0 thing as anybody, but social networking, over a computer, for a business […]

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Loyal Customers Are Made Well Before the First Sale
I delivered the keynote address for the Association of Idependent Information Professionals annual conference in Miami this week and the subject was Building Customer Loyalty My charge was to give the attendees some tips and tools to help them do more business, more frequently with their existing clients. This topic gave me a chance to […]
Is Single Opt-in a Form of Spam?
I had my eyes opened recently to an email marketing point that I was having trouble determining an answer to. Should you require double opt-in or verification of an email address when someone subscribes to an online newsletter or offer? One side of me fought this idea with the thinking that it just adds another […]

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You're Never Too Old To Start a Business
In the second annual Yahoo! survey measuring small business aspirations of the general population, a growing number of baby boomers said they would never be too old to launch a business. In addition, two thirds of American adults (66%) said that they have considered starting their own businesses (versus 72% last year), according to the […]
A Source of Small Business Content
Copyright applies fully and automatically to any work a photograph, a song, a web page, an article, pretty much any form of expression the moment it is created. This means that if you want to copy and re-use a creative work you find online, you usually have to ask the author’s permission. Some authors, myself […]
Consistent Image is Everything
There’s something unnerving about change. How many times have your gone to your favorite coffee shop only to find that they have moved the cream and sugar counter and it has altered your perception of the place. No matter that the change made total sense and even made it easier for you grab the half […]
Become a Duct Tape Marketing Coach?
I’ve started mentoring a handful of very motivated individuals and am working with them to create and build their own Duct Tape Marketing consulting/coaching business – exactly as I have done it. You’re invited to attend a special teleseminar overview of the Duct Tape Marketing Authorized Coach program Two sessions – Friday, April 21st – […]

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