Make Your Most Difficult Sale with Dealstorming


Marketing Podcast with Tim Sanders

Making the sale today is just a bit more complicated isn’t it?

Buyers are armed with more data than ever, more advice than ever and often a buying process that makes it easier to kill a deal than buy anything.

My guest for this week’s episode of the Duct Tape Marketing Podcast is Tim Sanders, author of the new book Dealstorming: The Secret Weapon that can Solve Your Toughest Sales Challenges. We discuss his newest book and a new way to approach a difficult sale.

Sanders is a wealth of knowledge when it comes to overcoming tough sales challenges and the Dealstorming approach is an approach tailored to today’s buying environment no matter how bit of small the deal may be.

Questions I ask Tim:

  • What is Dealstorming?
  • Can this approach kill a deal that probably shouldn’t have happened?
  • Why should you ask more questions in a successful Dealstorm?

What you’ll learn if you get a listen:

  • Why you should always be looking to innovate in sales.
  • How involving customers in your brainstorming process is a positive thing, not a case of last resort.
  • The Dealstorm Sales Process.

You can find out more about Tim Sanders and his new book Dealstorming: The Secret Weapon that can Solve Your Toughest Sales Challenges at There, you can download a free chapter of the book and even signup for training when you buy a book.

This episode of the Duct Tape Marketing Podcast is brought to you by FreshBooks, small business accounting software for non-accountants. Freshbooks is offering a free month of unrestricted access just for Duct Tape Marketing podcast listeners. You don’t even need a credit card to register. To get your free month, go to and enter DuctTape in the “How Did You Hear About Us?” section.



How to Get a Meeting With Anyone

Marketing Podcast with Stu Heinecke


Getting a meeting with the right prospects, influencers and mentors can make all the difference in the world when it comes to your business.

But, you’ve probably also discovered that grabbing the attention of the right individuals doesn’t happen just because you picked up the phone and dialed them up.

My guest for this week’s episode of the Duct Tape Marketing Podcast is Stu Heinecke, a Wall St. Journal cartoonist, marketer, podcaster and author of How to Get a Meeting with Anyone. We discuss being a cartoonist, podcasting and marketing in general.

Questions I ask Stu:

  • What’s a cartoonist doing writing a book about sales?
  • How can you be persistent on a cold call without being a pest?
  • What do people do wrong on sales calls?

What you’ll learn if you give a listen:

  • How Stu’s career as a cartoonist has helped him connect with just about anyone
  • How to use the concept of contact marketing to advance your gain new leads
  • The difference between contact marketing and cold calling

Find out more about Stu and get a free preview his book How to Get a Meeting with Anyone at



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